首页
登录
职称英语
What does this passage talk about? [br] [originaltext] Facebook is taking a v
What does this passage talk about? [br] [originaltext] Facebook is taking a v
游客
2023-12-24
58
管理
问题
What does this passage talk about? [br]
Facebook is taking a very unusual step for a company that makes its money off advertisements: It will stop showing ads on its network in the entire country of Thailand in a gesture of respect for the late King. The social network announced the decision on its blog for advertisers, saying that it is removing ads in observance of a "cultural custom".
Note that ads will continue to deliver as normal in other countries, and that advertisers in Thailand can continue to run ads outside of Thailand. Why make such a drastic move to pay respects to this particular beloved world leader? Facebook hasn’t said why outright, but Thailand is a significant market for the social network and is home for some of Facebook’s most engaged users. When the company first opened an office in Thailand last fall, Facebook chief operating officer noted that Thai users tend to post three times more often than the global average. At the time, an estimated 37 million people in Thailand were using Facebook — most on mobile.
Facebook ads are also particularly well-received in Thailand, according to a report from the Thai newspaper The Nation. It’s not clear how much money Facebook is foregoing as a part of this decision; the company did not immediately respond to a request for comment. The ad research firm eMarketer estimated that Thai advertisers would spend $81.7 million on Facebook advertising by the end of 2016, making Facebook the largest ad platform in the country.
That suggests that Facebook could be letting go of $ 6. 8 million per month, though that is a very rough estimate. It does not factor in how much Facebook could be making from ads bought by Thai companies and shown outside of the country.
As Facebook said, it’s not clear how long the moratorium on ads will last. The Washington Post has reported that the mourning period for the late king will last a year. The move is a first for Facebook, but not unprecedented in the ad space. Yahoo last year turned off ads for Singapore after the death of noted leader Lee Kuan Yew.
选项
A、The networks have limited potentiality.
B、Respecting culture is a necessity.
C、The advertisement is a pillar for Yahoo.
D、The networks have a long way to go global.
答案
B
解析
从两起决断相似性来看,作为国际化的公司,必须要尊重他国的文化和传统。
转载请注明原文地址:https://tihaiku.com/zcyy/3301673.html
相关试题推荐
TheSecretary-Generalsaidthattakingtimetoreviewthecostmayhelpbuilding
Thescientificdevelopmenthasbeenbreathtakinginthepastcentury,buttheun
Hisbibliographyrunstoaprodigious500items,takingmorethan500pages.A、en
Insteadoftakingcenterstage,theleaderofEuropeansoccer’srulingorganizat
Becausetheprogressofaparticularkindisactuallytakingplacearoundusand
WhenFacebooksaiditwouldstartadatingserviceinColombiainSeptember,
WhenFacebooksaiditwouldstartadatingserviceinColombiainSeptember,
WhenFacebooksaiditwouldstartadatingserviceinColombiainSeptember,
WhenFacebooksaiditwouldstartadatingserviceinColombiainSeptember,
WhenFacebooksaiditwouldstartadatingserviceinColombiainSeptember,
随机试题
Whathappenedinthe1950s?[br][originaltext](17)PublictelevisioninAm
生态系统之所以能维持相对稳定,是由于其具有自我调节能力。()
操作人员的基本素质是汽车特约维修企业正常运行的基本保障。()
患者老年男性,胸痛反复发作半年,刻下心痛彻背,背痛彻心,疼痛剧烈,身寒肢冷,喘不
胃热(火)证与胃阴虚证的区别在于A.脉数B.大便干结C.小便短少D.胃脘隐痛E.
投资的期限对于投资规划是一项重要的约束。一个正常的资本市场应该是短期(),长期(
甲、乙两个工程队共同完成A和B两个项目。已知甲队单独完成A项目需13天,单独完成
责任保险的适用范围包括()。[2005年真题] A.公众活动场所的经营管理者
举例说明感觉适应、感觉后象、感觉对比、感觉相互作用等感觉现象。
道路路基压实度的检测方法有()。A.灌水法 B.蜡封法 C.环刀法
最新回复
(
0
)