首页
登录
职称英语
The producers of instant coffee found their product strongly resisted in the m
The producers of instant coffee found their product strongly resisted in the m
游客
2023-12-15
68
管理
问题
The producers of instant coffee found their product strongly resisted in the market places in spite of their products’ manifest advantages.
However, the advertising expenditure for instant coffee 【M1】______
was far greater than which for regular coffee. Efforts were made to find 【M2】______
the cause of the consumers’ seemingly reasonable resistance to the product. 【M3】______
The reason given by most people were dislike of the taste. 【M4】______
The producers suspected that there might be deeper reasons, however. This confirmed by 【M5】______
one of motivation research’s classic studies, one often cited in the trade. Mason Haire of the University of California, constructed two shopping lists
that were identical except from one item. 【M6】______
There were six items common to both lists with the brands or amounts specify. 【M7】______
The seventh item, in fifth place on both lists, read Maxwell House coffee on one list and Nestle Instant Coffee on other. One list was given to each one in a group of fifty women, 【M8】______
and the other list to those in another group of the same size. The women were asked to study their lists and then to describe, as far they could,
the kind of women (personality and character) who 【M9】______
would draw up that shopping list. Nearly half of those who had received the list including instant coffee was described a house-wife who was lazy and a poor planner. 【M10】______
On the other hand, only one woman in the other group described the housewife, who had included regular coffee on her list, as lazy. [br] 【M3】
选项
答案
reasonable→unreasonable
解析
衔接错误。此句意为:(生产商们)努力想找出消费者对这种产品似乎……的抗拒的原因。根据前面两句陈述速溶咖啡的优点及投入的广告费用可推知:它被抵制似乎是没道理的(seemingly unreasonable),而非理所当然的(reasonable)。
转载请注明原文地址:https://tihaiku.com/zcyy/3276193.html
相关试题推荐
Oneofthemostsuccessfulcommercialproductseverlaunchedissaidtohave
Oneofthemostsuccessfulcommercialproductseverlaunchedissaidtohave
Oneofthemostsuccessfulcommercialproductseverlaunchedissaidtohave
Oneofthemostsuccessfulcommercialproductseverlaunchedissaidtohave
Oneofthemostsuccessfulcommercialproductseverlaunchedissaidtohave
______istheworld’slargestexporterofdairyproducts.A、TheUnitedStatesB、Ne
Coffee,ahotbeveragefavoredbypeopleindifferentregions,issaidtohav
Coffee,ahotbeveragefavoredbypeopleindifferentregions,issaidtohav
Coffee,ahotbeveragefavoredbypeopleindifferentregions,issaidtohav
Coffee,ahotbeveragefavoredbypeopleindifferentregions,issaidtohav
随机试题
Nothingbutsomechairs_______intheroom.A、hasfoundB、hadfoundC、werefound
[originaltext]W:Iwasshockedtohearofyourwife’sillness.Isshegoingto
论大规模分布式系统缓存设计策略 大规模分布式系统通常需要利用缓存技术减轻服务器
填入问号处最恰当的是 A.如上图所示 B.如上图所示 C.如上图所示
预防局麻药中毒的措施包括()A.加入微量肾上腺素 B.最低有效局麻药浓度
我国自20世纪80年代以来,电压等级逐步走向标准化、规范化,大中城市一般为四个电
()是房地产投资信托基金和机构投资者进行商业房地产投资的主要物质载体。A:居住物
某网站发表文章指出,目前社会问题日渐增多,造成若干社会心理方面的“缺失”,并具有
(2016年真题)某公司年初未分配利润为1000万元,盈余公积为500万
银行承兑汇票的承兑银行,应当按照票面金额向出票人收取()的手续费。A:千分之一
最新回复
(
0
)