首页
登录
职称英语
Some people claim that advertisers perform a useful service to the community. Ho
Some people claim that advertisers perform a useful service to the community. Ho
游客
2023-12-12
38
管理
问题
Some people claim that advertisers perform a useful service to the community. How far do you agree or disagree with these people? Write an essay of about 400 words, commenting and expressing your views on the topic:
ADVERTISING IS USEFULL
In the first part of your writing you should present your thesis statement, and in the second part you should support the thesis statement with appropriate details. In the last part you should bring what you have written to a natural conclusion or a summary.
Marks will be awarded for content, organization, grammar and appropriacy. Failure to follow the above instructions may result in a loss of marks.
Write your composition on ANSWER SHEET FOUR.
选项
答案
Advertisers tend to think big and perhaps this is why they’re always coming in for criticism. Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around. "It’s iniquitous," they say, "that this entirely unproductive industry. (if we can call it that) should absorb millions of pounds each year. It only goes? After all, it’s the consumer who pays..."
Tim poor old consumer! He’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing-machine, it is more than likely you would obtain details regarding performance, price, etc. from an advertisement.
Lots of people pretend that they never read advertisements, but fills claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at blank wall or reading railway by-laws while waiting for a train? Would you like to read only closely-printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities.
We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio and television companies could not subsist without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programmes is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price!
Another thing we mustn’t forget is the "small ads" which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the commmunity! Just about anything can be accomplished through these columns. For instance, you can find a job, or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" columns; but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It’s the best advertisement for advertising there is!
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3266806.html
相关试题推荐
Itishardformodernpeopletoimaginethelifeonehundredyearsago.Notelev
Itishardformodernpeopletoimaginethelifeonehundredyearsago.Notelev
Itishardformodernpeopletoimaginethelifeonehundredyearsago.Notelev
Askedwhatjobtheywouldtakeiftheycouldhaveany,peopleunleashtheirimag
Askedwhatjobtheywouldtakeiftheycouldhaveany,peopleunleashtheirimag
Askedwhatjobtheywouldtakeiftheycouldhaveany,peopleunleashtheirimag
Thepoundingrainbeganinthemiddleofthenight.ThepeopleofJackson,Ohio
Thepoundingrainbeganinthemiddleofthenight.ThepeopleofJackson,Ohio
Thepoundingrainbeganinthemiddleofthenight.ThepeopleofJackson,Ohio
Thepoundingrainbeganinthemiddleofthenight.ThepeopleofJackson,Ohio
随机试题
Inthecanonicalwritingoftheculturalessentialists,languagehas
Internationalairlineshaverediscoveredthebusinesstravelers,themanor
"ResourcesandIndustrialisminCanada"Whilethemuch-anticipatedexpansion
下列属于五环三萜的人参皂苷为A.人参皂苷ReB.人参皂苷RfC.人参皂苷RcD.
某混凝土试块强度值不满足规范要求,但经法定检测单位对混凝土实体强度经过法定检测后
下列药物属静脉麻醉药的是A.恩氟烷 B.盐酸氯胺酮 C.盐酸布比卡因 D.
新的SF6气体中空气质量标准值()(A)大于0.03(B)不大于0.03
城市交通系统由三个子系统组成,下列()是正确的。A.城市道路、铁路、公路
中央型肺气肿是指( )。A.三、四级支气管和周围肺泡囊扩张 B.呼吸性细支气
甲将一套房屋抵押给乙,并办理了抵押登记。此后,甲未经乙同意,又将房屋出租给丙,租
最新回复
(
0
)