首页
登录
职称英语
Cable TV has experienced tremendous growth as an advertising medium because
Cable TV has experienced tremendous growth as an advertising medium because
游客
2023-12-10
44
管理
问题
Cable TV has experienced tremendous growth as an
advertising medium because it has some important advantages. A
primary one is selectivity. Cable subscribers tend to be younger,
more fluent, and better educated than nonsubscribers and have【M1】______
greater purchasing power. Moreover, the specialized programming
on the various cable networks reaches very general target markets.【M2】______
Many advertisers have turned to cable because of the
opportunities it offers to narrowcasting, or reaching very【M3】______
specialized markets. For example, MTV is used by advertisers in
the United States and many other countries to reach teenagers and
young adults. CNBC is now the worldwide leader in business news
and reaches a highly educated and rich audience. ESPN has
become synonymous as sports and is very popular among【M4】______
advertisers who want to target men of all ages.
Advertisers are also interested in cable because of its low cost
and flexibility. Advertising rates on cable programs are much
lower than that for the shows on the major networks. Advertising【M5】______
time on network shows can cost two to three times as much on a
cost-per-thousand basis of in some time periods. 25 Spot【M6】______
advertising is also considerately cheaper on most cable stations,【M7】______
while local cable is most affordable television advertising vehicle【M8】______
available. This makes TV a much more unviable media option for【M9】______
smaller advertisers with limited budgets and those interested in
targeting their commercials to a well-refined target audience. Also,【M10】______
cable advertisers generally do not have to make the large up-front
commitments, which may be as much as a year in advance, the
networks require. [br] 【M7】
选项
答案
considerately--considerably
解析
词汇错误。此处考查的是形近词的辨析。considerately是副词,意为“体贴地,考虑周到地”,副词considerably意为“相当多地,相当大地”。此处considerably cheaper表示“便宜很多”,符合文意。
转载请注明原文地址:https://tihaiku.com/zcyy/3260457.html
相关试题推荐
SowhydoItalkaboutthebenefitsoffailure?Simplybecausefailuremeant
SowhydoItalkaboutthebenefitsoffailure?Simplybecausefailuremeant
SowhydoItalkaboutthebenefitsoffailure?Simplybecausefailuremeant
AustraliahasbeenacontinentwithfewpeoplemainlybecauseofA、thehot,drye
Britainwasby1830the"workshopoftheworld"becauseofA、agriculturalrevolut
ForMrs.Saxby,theresumeisall-important,becauseit[br][originaltext]M:A
ForMrs.Saxby,theresumeisall-important,becauseit[br][originaltext]M:A
ForMrs.Saxby,theresumeisall-important,becauseit[br][originaltext]M:A
ForMrs.Saxby,theresumeisall-important,becauseit[originaltext]M:Asyou
SomewordsinthebasicwordstockaresaidtobestablebecausetheyA、arecompl
随机试题
科学离不开测量,测量离不开长度单位。公里、米、分米、厘米等基本长度单位的确立完全
完成临床教学活动的关键因素是A.学生 B.临床教师 C.病人/服务对象 D
下列可用于砌筑承重结构的砖或砌块有()。A.烧结多孔砖 B.混凝土实心砖
出厂水采样每年至少A.2次 B.5次 C.4次 D.1次 E.3次
不能用超声波法检测混凝土内部钢筋位置和钢筋锈蚀情况。
患者,男,36岁。手术后1周突然出现右下肢疼痛肿胀,皮肤色泽发绀,皮温增高,浅静
证券公司、证券投资咨询机构及其人员从事证券投资顾问业务,违反法律和行政法规规定的
医学心理学的基本观点不包括A.认知评价的观点 B.情绪因素作用的观点 C.主
杭州华云纸业有限公司(3301910221)从境外采购废纸(法定计量单位为千克)
男,65岁。间断腹痛伴呕吐、乏力、少尿6小时,呕吐量大,无口渴。5年前行“急性重
最新回复
(
0
)