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  3. PASSAGE THREE [br] What is the challenge for big companies in terms of consumer

PASSAGE THREE [br] What is the challenge for big companies in terms of consumer

游客2023-11-28  29
问题 PASSAGE THREE [br] What is the challenge for big companies in terms of consumer market?
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答案 Consumers’needs are constantly changing，and they trust small brands．
解析 根据题干中“消费品市场”可以定位至第六段和第七段。作者在第六段提出，巨型企业难以跟上消费市场的快速变化。从2004年开始在大型新兴经济体出现了一股本地和区域公司的发展大潮。第七段继续提到，消费者倾向于购买便宜的超市自有品牌商品，更信任小品牌。因此答案总结为“Consumers’needs are constantly changing，and they trust small brands．”。
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