首页
登录
职称英语
(1)With increasing prosperity, Western European youth is having a fling that
(1)With increasing prosperity, Western European youth is having a fling that
游客
2023-10-23
82
管理
问题
(1)With increasing prosperity, Western European youth is having a fling that is creating distinctive consumer and cultural patterns.
(2)The result has been the increasing emergence in Europe of that phenomenon well known in America as the "youth market". This is a market in which enterprising businesses cater to the demands of teenagers and older youths in all their rock mania and pop-art forms.
(3)In Western Europe, the youth market may appropriately be said to be in its infancy. In some countries such as Britain, West Germany and France, it is more advanced than in others. Some manifestations of the market, chiefly sociological, have been recorded, but it is only just beginning to be the subject of organized consumer research and promotion.
(4)Characteristics of evolving European youth market indicate dissimilarities as well as similarities to the American youth market.
(5)The similarities:
(6)The market’s basis is essentially the same—more spending power and freedom to use it in the hands of teenagers and older youth. Young consumers also make up an increasingly high proportion of the population.
(7)As in the United States, youthful tastes in Europe extend over a similar range of products—records and record players, transistor radios, leather jackets and "way-out", extravagantly styled clothing, cosmetics and soft drinks. Generally it now is difficult to tell in which direction trans-Atlantic teenage influences are flowing.
(8)Also, a pattern of conformity dominates Europe youth as in this country, though in Britain the object is to wear clothes that "make the wearer stand out," but also make him "in," such as tight trousers and precisely tailored jackets.
(9)Worship and emulation of "idols" in the entertainment field, especially the "pop" singers and other performers is pervasive. There’s also the same exuberance and unpredictability in sudden fad switches. In Paris, buyers of stores catering to the youth market carefully watch what dress is being worn by a popular television teenage singer to be ready for a sudden demand for copies. In Stockholm other followers of teenage fads call the youth market "attractive but irrational."
(10)The most obvious differences between the youth market in Europe and that in the United States is in size. In terms of volume and variety sales, the market in Europe is only a shadow of its American counterpart, but it is a growing shadow. [br] The European youth market and the American one are similar in _______.
选项
A、the youth’s spending power
B、the youth’s influences on the market
C、the proportion of the youth population
D、the kinds of products that interest the youth
答案
D
解析
第7段首句的a similar range of products表明欧洲和美国的年轻人都喜欢同一类商品,因此D为本题答案。文中第6段首句提到主要的市场基础是一样的:即年青人手中更大的购买力和自由,但并没有得出双方有相似的购买力,故A排除。其余两项原文也没有对比两方的异同。
转载请注明原文地址:https://tihaiku.com/zcyy/3121641.html
相关试题推荐
Breadandbutter______likedbyWesterners.A、isB、areC、wereD、beAbreadandbutt
ManyEuropeanKingsfelthappierafterNapoleon______fromthescene.A、disappeare
TheAdvantages/DisadvantagesofHavingaGapYearInsomecountriesyoun
ReadcarefullythefollowingexcerptonthewesternizednamesofChinesepla
Aphenomenonemergesthatanincreasingnumberofon-the-jobpeople,especial
Themeetingwasputoffbecausewe______ameetingwithoutJohn.A、objectedhaving
Allyoudonowis_______yourhomework.A、completeB、completingC、havingcomplete
A.apparentB.increasingC.influencedD.desirableE.speededupF.in
A.apparentB.increasingC.influencedD.desirableE.speededupF.in
A.apparentB.increasingC.influencedD.desirableE.speededupF.in
随机试题
作为总统,我所做的一切——每一个决定,每一个行政命令,提议和签署的每一项法令,都是在努力为美国人民提供工具和创造条件,来实现美国的梦想,建设美国的未来。(pro
FamilyMattersThismonth,Wyomingpassedabilltha
某首席审计执行官发现一项明显涉及某副总裁的重大舞弊活动,而该副总裁正是其提交报告
生活垃圾无害化处理量是指生活垃圾在无害化处理场处理的垃圾总量。()
A.生地黄B.干地黄C.熟地黄D.鲜地黄E.熟地炭上述药物中,可见于肾气丸药物组
对于停电例行试验,各省公司可以依据设备状态、地域环境、电网结构等特点,在基准周期
A. B. C. D.
某企业甲、乙两车间2005年工人的平均工资分别为1500元和1600元,2006
证券交易所会员参加交易要先取得()。 A.交易单元B.交易资格 C.交易
关于低钙血症的临床表现,错误的是( )。A.Chvostek征阳性 B.手足
最新回复
(
0
)