首页
登录
职称英语
During what could be described as a typical 30-minute supermarket shopping t
During what could be described as a typical 30-minute supermarket shopping t
游客
2023-10-14
80
管理
问题
During what could be described as a typical 30-minute supermarket shopping trip, thousands of products will vie for your attention. Ultimately, many will make you believe they are worth picking off the shelves. How, you may ask, is this brought【C1】________? The answer is by packaging—the silent but persuasive salesman.
Louis Cheskin, whose research into the 【C2】psy________of marketing began in the 1930s, was a pioneering specialist in the field. He placed identical products in two different packages, one emblazoned (装饰) with circles, the【C3】________with triangles. He then asked people which products they preferred, and why. Amazingly, no fewer than 80 percent chose the products in the box with the circles. They believe the content would be of【C4】________(high) quality.
" After 1,000 interviews, I had to accept the fact that the【C5】________( major) of consumers transferred the sensation from the container to its contents," Cheskin admitted later. And there was another surprise: even after trying out these identical products, people overwhelmingly preferred those in the package with the circles. Cheskin also found,for instance, that the look of a packet has an enormous impact on【C6】________biscuits taste. Cheskin called this phenomenon ‘sensation transference’. It became the foundation not only of his【C7】car________as a consultant to companies like Procter&Gamble, but of much of the research done since then.
Despite increasing consumer sophistication, Cheskin’s original concept still works.
One recent experiment【C8】inv________an underarm deodorant (除臭剂) posted in the packaging of three different colour schemes to a test group. The group was told that three different formulations were【C9】________consideration, and was asked to judge them.
Results: one was considered just right, one to be strong-smelling but not very effective, and one threatening. Yet all three deodorants were exactly the【C10】________.
[br] 【C6】
选项
答案
how
解析
考查宾语从句。on为介词,后面是一个宾语从句,该题考查宾语从句的引导词,根据句意,该处的意思是“包装的外观对饼干的味道有很大影响”,故填入how。
转载请注明原文地址:https://tihaiku.com/zcyy/3097367.html
相关试题推荐
TheRedCrosshasbeenhelpingduringtimesoftroublefornearly160years.
TheRedCrosshasbeenhelpingduringtimesoftroublefornearly160years.
Youcan______yourshorthandabilitybytakingnotesinshort-handduringlecture
Malnutritionduringweaningage—whenbreastmilkisbeingreplacedbysemi-s
Malnutritionduringweaningage—whenbreastmilkisbeingreplacedbysemi-s
Itisessentialthatmisunderstanding______duringbusinessnegotiations.A、beavo
ThewomanwantedtoknowwhyRobertwasapplyingforayearoffduringhisunive
ThewomanwantedtoknowwhyRobertwasapplyingforayearoffduringhisunive
ThewomanwantedtoknowwhyRobertwasapplyingforayearoffduringhisunive
ShoppinghabitsintheUnitedStateshavechangedgreatlyinthelastquarter
随机试题
Manyimportantmistakeshavebeenescaping_____,andalotofmoneyhasbeenlost
Since2007,theAmericanPsychologicalAssociation(APA)hasconductedasurve
【B1】[br]【B11】[audioFiles]audio_eufm_j01_343(200910)[/audioFiles]InterestinC
TheRevolutionaryWar,whichbeganofficiallyonApril19,1775,draggedon
American’sgeniuswithhightechnologymayhaveputmenonthemoon,butthe
下列关于房产税的说法中,正确的是()。A.农村地区自用房产不需要缴纳房产税,
胆红素结晶见于A.肺结核B.肺吸虫病C.肺脓肿D.支气管扩张E.脓胸
下列哪哪项不是造成不孕的原因A.子宫颈松弛B.子宫发育不良C.子宫肌瘤D.子宫内
超过半米长的碳纳米管的问世,使其朝应用方向踏出了重要一步。碳纳米管最重要的应用就
监理工程师编制资金使用计划时,下列分解格式中,属于按投资构成分解投资目标的有()
最新回复
(
0
)