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  3. The holiday shopping season got off to a flying start over the Thanksgiving

The holiday shopping season got off to a flying start over the Thanksgiving

游客2023-09-18  32
问题     The holiday shopping season got off to a flying start over the Thanksgiving (感恩节) weekend in the U.S. Retailers (零售商) attracted discount-hungry consumers with specials (特价商品) of televisions, DVD players and other gifts. Discounters like Wal-Mart and Target had the greatest success, offering customers early bird specials, while major department stores and clothing chains only met modest sales goals. Online sales were also strong.
    "It was as expected. It wasn’t source of great prosperity, but it was a good start," said Nevill, a man in a U.S. retail consulting firm. He said, "One thing we often heard was that only things marked down (降价) were selling. Consumers want a bargain, especially around the holiday." Shoppers did seem to like the many markdowns. A lady in the State of Connecticut said, "I’ve never seen so many sales. I feel like a kid in a candy store.’’
    Nevill estimated that discounters had a 4% gain over last year’s Thanksgiving figure, while sales at department stores and mall-based clothing chains were up 2% for the weekend. However, the Thanksgiving weekend is not necessarily a good way to judge how retailers will be successful for the season. Over the past few years, the weekend accounted for less than 10% of sales.
    Online merchants also had a good weekend. Sales were up 61% last Friday, compared to the day after Thanksgiving a year ago. [br] Which of the following statements is TRUE according to the passage?
选项 A、Online sales were 61% higher than retailers’.
B、Online merchants had an average weekend sale.
C、Retailers lost much profit because of the discounts they offered.
D、Retailers had an increase in sales in the Thanksgiving weekend.
答案 D
解析 此类题需要准确把握文章细节。文中第三段第一句谈到，奈维尔估计折扣店感恩节期间的赢利比去年增长4％(a 4％gain)……，这说明零售商的销售业绩得到了增长。这与D项的表述一致。
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