首页
登录
职称英语
[originaltext]W: Sam, could you review the results of the survey on leisure spo
[originaltext]W: Sam, could you review the results of the survey on leisure spo
游客
2023-09-15
75
管理
问题
W: Sam, could you review the results of the survey on leisure sporting activities again? We need to plan out our proposal for this Friday’s business meeting.
M: Sure. I’ve summarized the results in the handout, broken down by consumer age groups and sporting activities. The survey was administered to 550 men and women between the ages of 18 and 55 years old, and the results have been compiled in the following age groups: 18 to 26, 27 to 35, 36 to 45, and 46 to 55. According to the results, the most active group involved in sporting activities are those between 18 and 26 years old, followed by those 36 to 45 years old.
W: I see.
M: As far as particular sports are concerned, people in these two groups cited jogging as their favorite recreational sport followed by skiing, tennis, swimming, and cycling.
W: And what about these groups broken down by gender?
M: Oh, thanks for bringing that up. Men appear to be slightly mom active than women in the 18 to 26 year-old age group, but women seem more active in the other three groups.
W: Hmm. Based on what you have said, I think we should consider targeting the 18 to 26 year-old age group more in the future. I also feel we should consider expanding our line of athletic shoes, particularly jogging and tennis footwear. We also have to come up with a more appealing slogan aimed at this age group.
M: I see what you mean. However, when these results are compared with the survey carried out three years ago, we can see a growing trend among older consumers--those 14, I mean 46 to 55 who are becoming more conscious and concerned about staying fit. I believe this trend will continue, so we should focus on this group instead.
W: I see your point. Well, let’s meet again on Wednesday to iron out more of the details of this proposal.
选项
A、They have more buying power.
B、They have enough time to exercise.
C、They tend to enjoy sports more.
D、They are very health conscious.
答案
D
解析
Why does the man want to target the 46-55 age group?
综合推断题。男士说将调查结果与三年前的调查结果对比可以看出,年龄较大的顾客,也就是46岁到 55岁的顾客,越来越注意保持健康,他相信这一趋势还会继续,所以应该以这一群体为目标,由此可知男士想以46岁到55岁的顾客群为目标是因为他们关注健康,故选D。
转载请注明原文地址:https://tihaiku.com/zcyy/3016615.html
相关试题推荐
[originaltext]25yearsago,RayAnderson,asingleparentwithaone-year-o
[originaltext]25yearsago,RayAnderson,asingleparentwithaone-year-o
[originaltext]M:Hi,Anna!Welcomeback!HowwasyourtriptotheStates?W:Ve
[originaltext]M:Hi,Anna!Welcomeback!HowwasyourtriptotheStates?W:Ve
Accordingtotherecent"Plansfor2004"survey,mostpeopleareunhappywithth
Accordingtotherecent"Plansfor2004"survey,mostpeopleareunhappywithth
Accordingtotherecent"Plansfor2004"survey,mostpeopleareunhappywithth
Accordingtotherecent"Plansfor2004"survey,mostpeopleareunhappywithth
Ifmovietrailers(预告片)aresupposedtocauseareaction,thepreviewfor"Uni
[originaltext]Waterscootersarewatervehiclesthatlookverymuchlikemot
随机试题
Readthearticlebelowaboutculturalawarenessinbusiness.Choosethebestwo
ComputerCrimeI.IntroductionCurrentsituation:the
[originaltext]Inaworldwheretechnologyisincreasingourcapacitytocon
PoetryNowadays,weliterarycriticsaresai
下列属于税款征收措施的有( )。A、阻止出境 B、责令提供纳税担保 C、采取
晚上的学习效果好,这是因为这一阶段的学习不受()的干扰。A.前摄抑制 B.
理想是多方面和多种类型的,有()A、科学理想和非科学理想、崇高理想和一般理想
下列属于抗氧化剂的是A.肝素 B.普罗布考 C.二十碳五烯酸 D.烟酸
混凝土在()是可塑的。A.终凝前 B.终凝后 C.初凝后 D.初凝前
在矿区厂房基础结构中,当上层土质松软,而在不深处有较好的土层时,为了节约基础材料
最新回复
(
0
)