首页
登录
职称英语
[originaltext] Advertisement can be thought of as "the means of making known
[originaltext] Advertisement can be thought of as "the means of making known
游客
2023-09-02
79
管理
问题
Advertisement can be thought of as "the means of making known in order to buy or sell goods or services". Advertisement aims to increase people’s awareness and arouse interest. It tries to inform and to persuade. The media are all used to spread the message, such as, the press, the cinema and commercial radio, television and so on. Other ways of increasing consumer interest are through exhibitions and trade fairs as well as direct mail advertisement.
There can be no doubt that the growth in advertisement is one of the most striking features of the western world in this century. Many businesses such as those handling frozen foods, liquor, tobacco and medicines have been built up largely by advertisement.
We might ask who pay for the cost of advertisement, the producer or the customer? Since advertisement forms part of the cost of production, which has to be covered by the selling price, it is clear that it is the customer who pays for advertisement.
It is difficult to measure exactly the influence of advertisement on sales. When the market is growing, advertisement helps to increase demand. When the market is shrinking, advertisement may prevent a bigger fall in sales than would occur without its support. What is clear is that business would not pay large sums for advertisement if they were not convinced of its value to them.
选项
A、The customers.
B、Increased sales.
C、The producer.
D、Reduced prices.
答案
A
解析
转载请注明原文地址:https://tihaiku.com/zcyy/2979502.html
相关试题推荐
【B1】[br]【B9】[originaltext]Electronicdevicesarechangingthewaypeople
【B1】[br]【B8】[originaltext]Electronicdevicesarechangingthewaypeople
【B1】[br]【B6】[originaltext]Electronicdevicesarechangingthewaypeople
【B1】[br]【B4】[originaltext]Electronicdevicesarechangingthewaypeople
【B1】[br]【B3】[originaltext]Electronicdevicesarechangingthewaypeople
[originaltext](32)ItisnoteasytobecomeadoctorintheUnitedStates.
[originaltext](32)ItisnoteasytobecomeadoctorintheUnitedStates.
[originaltext]Acreditcardpermitsitsholderstobuygoodsorobtainserv
[originaltext]AfteryearsofstudyIhavedeterminedthatthereareonlytw
[originaltext]AfteryearsofstudyIhavedeterminedthatthereareonlytw
随机试题
Manyskiers______aroundthefireanddrinkhotchocolateintheevenings.A、padB
Whilebeingquestionedonthecourt,themandenied____theguy.A、havingmurdered
[originaltext]M:Hello.Ineedtotalkwithsomeoneaboutmydriver’slicense.
WhatmakesAmericansspendnearlyhalftheirfooddollarsonmealsawayfrom
室内消火栓系统安装完成后应取()(或水箱间内)试验消火栓和()消火栓做试射试
桥梁用锚具、夹具辅助性试验主要用于检测其工作性能。()
预测围手术期心脏事件的高风险指标中,不包括A.年龄80岁 B.急性心肌梗死1月
小儿能量代谢与成人的主要不同点是A.基础代谢所需能量少,活动所需能量多 B.基
7086
纳税人办理税务登记证后,如发生()时,应当办理注销税务登记。A.纳税
最新回复
(
0
)