首页
登录
职称英语
[originaltext] Do you know how to advertise for a hank? If you ask people ab
[originaltext] Do you know how to advertise for a hank? If you ask people ab
游客
2023-08-30
13
管理
问题
Do you know how to advertise for a hank? If you ask people about the functions of a bank, they would probably say that the bank is where you can deposit money and cash a check. But it’s much more than these. And we have to tell people this in our advertisement.
There are several things to think about for a bank advertisement. The first problem is to decide who should be our audience. Should our advertisement be aimed at adults with full employment only? Or should it also appeal to students, housewives, retired workers, or even children? It is a good idea to address the largest possible audience. If we introduce the name of our bank to children they will never forget it.
The next question is how to attract people of different social groups to our bank. The usual tip is to offer free gifts, for example, portable radios or T-shirts for the young and gold pens for business executives. That always works. But what do we give to our best customers? That’s another question. What about leather diaries, for example?
Banks are very competitive. We have to think of something new to offer our customers. That’s the third problem. Ours is one of the first banks to have drive-in service and to open on Saturdays, but now many banks do. Most banks also offer a variety of checking and saving accounts and a full range of investment plans to suit the needs of their customers, as well as the 24-hour ATM banking which makes it much faster and easier for customers to withdraw cash or do other things. To attract more customers to our bank, it is essential that we have something that no other bank offers.
选项
A、Business executives, housewives and college students.
B、Parents planning for their children’s education.
C、Adults with or without full employment, students, housewives, and retired people.
D、Best customers only.
答案
C
解析
Which groups of people should a bank advertisement try to impress?
转载请注明原文地址:https://tihaiku.com/zcyy/2971817.html
相关试题推荐
[originaltext]Myhusbandandchildrenthinktheyareveryluckythattheya
[originaltext]Atonetime,computerswereexpectedlargelytoremovetheneedf
[originaltext]Atonetime,computerswereexpectedlargelytoremovetheneedf
[originaltext]Atonetime,computerswereexpectedlargelytoremovetheneedf
[originaltext]M:Hello,youmustbeLisa?Pleasecomein,IamHarrySmithfrom
[originaltext]M:Hello,youmustbeLisa?Pleasecomein,IamHarrySmithfrom
[originaltext]Centuriesago,duringtheMiddleAges,mostofthelandinEur
[originaltext]M:Manypeopleseemtobeonadiet.Haveyounoticedthat,Anna?
[originaltext]M:Manypeopleseemtobeonadiet.Haveyounoticedthat,Anna?
[originaltext]M:Manypeopleseemtobeonadiet.Haveyounoticedthat,Anna?
随机试题
Inmanystressfulsituationsthebody’sresponsescanimproveourperformanc
A.authorizedB.bindingC.discloseD.draftE.entitledF.
[originaltext]W:I’mallpacked.Take-offtimeis2:30a.m.thedayaftertomo
计算机犯罪是指利用信息科学技术且以计算机为犯罪对象的犯罪行为,与其他类型的犯罪相
Inspeakingactivities,aspeakeroftentr
A.手阳明、足太阳、足少阳经 B.手太阴、手阳明、足少阳经 C.手少阴、足厥
城市是农业和手工业分离后的产物,这就意味着农业生产力的发展及()是城市兴起和
脾气虚证与脾阳虚证的共同症状是A.面色萎黄 B.腹痛喜暖 C.食欲不振 D
刘某因出国留学,委托好友李某照看宠物狗大虎,由于工作需要,李某需出差一个月,遂经
按子项目组成编制的施工成本计划,首先要把项目总施工成本分解到()和单位工程中去
最新回复
(
0
)