首页
登录
职称英语
[originaltext] When you see a clever advertisement in a newspaper, do you sa
[originaltext] When you see a clever advertisement in a newspaper, do you sa
游客
2023-08-30
34
管理
问题
When you see a clever advertisement in a newspaper, do you say to yourself, "Ah, that’s good. I’d like to have one of those"? Or do you say, "What lies are they telling this time? It can’t be very good or they wouldn’t have to advertise it so cleverly"? Both of these people exist; the first are optimists; the second, pessimists and realists.
Advertisements can be extremely useful if they are honest; if, let us say, you have broken your pen and you want to buy another, the first thing to do is to look at as many advertisements for pens as you can find. That will help you to choose the model, color and price that suit you. Advertisements save a lot of time and trouble by putting sellers in touch with buyers in a quick and simple way. If the advertisements are true and accurate, the customers will be satisfied and will probably buy from the same firm next time and advise their friends and acquaintances to do the same.
The really dishonest advertiser hopes to sell his goods quickly and to make a large profit on them before the customer’s reactions begin. He knows that no customers will buy from him a second time, and that none will recommend his products to their friends. But there are also semi-dishonest advertisers. They make claims for their products which they know perfectly well to be incapable of verification, like advertising that a certain toothpaste contains a particular substance—which it in fact does—knowing that this substance is in fact neither beneficial nor harmful to the teeth. Such advertisements do not tell downright lies, but their advertising is deliberately misleading.
选项
A、They tell small lies in advertisements.
B、They tell white lies in advertisements.
C、They don’t tell lies but may give false information.
D、They are sometimes honest and sometimes dishonest.
答案
C
解析
What do we know about "semi-dishonest advertisers"?
转载请注明原文地址:https://tihaiku.com/zcyy/2971727.html
相关试题推荐
【B1】[br]【B11】[originaltext]Electronicdevicesarechangingthewaypeople
【B1】[br]【B9】[originaltext]Electronicdevicesarechangingthewaypeople
【B1】[br]【B8】[originaltext]Electronicdevicesarechangingthewaypeople
【B1】[br]【B2】[originaltext]Electronicdevicesarechangingthewaypeople
[originaltext](32)ItisnoteasytobecomeadoctorintheUnitedStates.
[originaltext](32)ItisnoteasytobecomeadoctorintheUnitedStates.
[originaltext](32)ItisnoteasytobecomeadoctorintheUnitedStates.
[originaltext](32)ItisnoteasytobecomeadoctorintheUnitedStates.
[originaltext]Acreditcardpermitsitsholderstobuygoodsorobtainserv
[originaltext]AfteryearsofstudyIhavedeterminedthatthereareonlytw
随机试题
Interview,asameansofselectingcandidates,has【B1】______advantagesover
Everyonewantstobehealthyandhappy.【C1】______,illnessoraccidentsma
AntIntelligenceA)Whenwethinkofintelligentmemb
Olderpeoplemustbegivenmorechancestolearniftheyaretocontributet
A.ex+C B.-ex+C C.-e-x+C D.e-x+C
2011年7月1日,庆祝中国共产党成立90周年大会在北京隆重召开。胡锦涛总书记在
卷帘启、闭运行的平均噪声不大于()dB。A.55 B.70 C.75 D
(2015年真题)我国《宪法》第二条明确规定:“人民行使国家权力的机关是全国人民
阻滞钠通道的抗心律失常药有A.美西律 B.卡托普利 C.奎尼丁 D.普鲁卡
(2019年真题)若上市公司以股东财富最大化作为财务管理目标,则衡量股东财富大小
最新回复
(
0
)