首页
登录
职称英语
[originaltext]W: Sam, could you review the results of the survey on leisure spo
[originaltext]W: Sam, could you review the results of the survey on leisure spo
游客
2023-08-13
87
管理
问题
W: Sam, could you review the results of the survey on leisure sporting activities again? [5] We need to plan our proposal for tomorrow’s meeting.
M: Sure. I’ve summarized the results in the handout, broken down by consumer age groups and sporting activities. The survey was administered to 550 men and women between the ages of 18 and 55 years old. The results have been compiled in the following age groups: 18 to 26, 27 to 35, 36 to 45, and 46 to 55. According to the results, [6] the most active group involved in sporting activities are those between 18 and 26 years old, followed by those 36 to 45 years old.
W: Okay.
M: As far as particular sports are concerned, [7] people in these two groups cited jogging as their favorite recreational sport followed by skiing, tennis, swimming, and cycling.
W: Hmm. Based on what you’ve said, I think we should consider targeting the 18 to 26 year-old age group more in the future. I also feel we should consider expanding our line of athletic shoes, particularly jogging and tennis footwear. We also have to come up with a more appealing slogan aimed at this age group.
M: I see what you mean. However, when these results are compared with the survey carried out three years ago, [8] we can see a growing trend among older consumers—those, I mean 46 to 55—who are becoming more conscious and concerned about staying fit. I believe this trend will continue, so we should focus on this group instead.
W: I see your point. Well, let’s meet again on Wednesday to iron out more of the details of this proposal.
Questions 5 to 8 are based on the conversation you have just heard.
5.What are the two speakers talking about?
6.Which group seems to be most active in sports?
7.Which sport was cited as the third most popular?
8.What is the man’s suggestion on the marketing strategies?
选项
A、Launch a new promotion campaign.
B、Target the 46 to 55 year-old age group.
C、Develop more athletic shoes.
D、Sell the fitness apparatus.
答案
B
解析
转载请注明原文地址:https://tihaiku.com/zcyy/2923739.html
相关试题推荐
[originaltext]Whyshouldyouconsidertakingacourseindemographyincoll
[originaltext]Whyshouldyouconsidertakingacourseindemographyincoll
[originaltext][16]Well,mycurrentresearchisreallyaboutconsumerbehav
[originaltext][13]MostAmericansdon’teatenoughfruits,vegetablesorwh
[originaltext][13]MostAmericansdon’teatenoughfruits,vegetablesorwh
[originaltext][13]MostAmericansdon’teatenoughfruits,vegetablesorwh
[originaltext][9]Whenfacinganewsituation,somepeopletendtorehearse
[originaltext][9]Whenfacinganewsituation,somepeopletendtorehearse
[originaltext]W:Mr.DeKeyzer,I’magreatloverofyourbookMomentsBeforet
[originaltext]W:Mr.DeKeyzer,I’magreatloverofyourbookMomentsBeforet
随机试题
Especiallyserious,forthedistortiontheycauseintheimageofaltruism,____
[originaltext]W:Ihaveneverseensuchawonderfulmovie.Ihopeyouenjoyedi
CreativeDestructionofHigherEducationA)Highereducationiso
Olderpeoplewhoholdtemporaryorpart-timejobsafterretirementenjoybet
[originaltext]WhenyoutakeawalkinanyofthecitiesintheWest,youof
依照有关规定,我国建筑气候区划分为多少个分区?()A.7 B.8 C.9
一个具有五个分包商的项目,分包商递交了变更请求,希望扩大其工作范围,根据对此请求
哪种策略属于股票投资组合的构建策略()A.债券指数化策 B.买入并持有策略
参加期货从业人员资格考试的人员,不符合考试条件的是()。A.境外国籍人员
下列关于我国现行建设项目投资构成的说法中,正确的是()。A.固定资产投资为建设
最新回复
(
0
)