首页
登录
职称英语
International trade fairs have become extremely important venues for conduct
International trade fairs have become extremely important venues for conduct
游客
2023-08-13
17
管理
问题
International trade fairs have become extremely important venues for conducting business, yet very few domestically based sales organizations have an understanding of how to take advantage of the opportunities that these shows present. Unlike U.S. trade shows, at which there is an open display of one’s goods and services and a lot of looking but no buying, a European trade show is relatively closed and only open to those who are there to conduct business. The U.S. company often will spend a lot of money to set up an open display with charming sales people with little seniority or authority. The exhibit is saying, in effect, everyone and anyone is welcome but do not ask too many questions or expect to conduct any serious business. A comparable German exhibit will be more like a fortress where savvy gatekeepers will quickly weed out all but the most important clients who, once allowed into the inner sanctum, will meet directly with senior managers. The message that this exhibit is sending out is that only very special people are welcome and that is its privilege to be allowed to stay.
In some societies, the first thing people care about is quality("Is it the best?"); in other societies, the first thing on a customer’s mind is the cost("How cheap is it?"); and in other countries, the concern is style("How does it look?"). The color, size, and quantity of items need to be considered in the packaging of any product. The color blue is for funerals in some countries, smaller items are preferred over large items, and number of items in a package can be critical. For example, a golf ball manufacturer unknowingly packaged their golf balls in groups of four and then set 50,000 units to their Asian distributor who promptly sent them all back, advising the manufacturer to repackage the golf balls in packages of three. In many of the countries where the golf balls were to be distributed, the number 4 was equated with death whereas the number 3 is symbolic of long life. For golfers who are known to be superstitious, the number of golf balls in each package was more important to the distributor than the quality of the product. [br] It can be inferred from the passage that, when conducting business, one should _____.
选项
A、put the quality of the product before any other factors
B、realize the importance of international trade fairs
C、employ professional and experienced sales people
D、take people’s different beliefs into account
答案
D
解析
作者在第1段提到美国和欧洲交易会的不同,在第2段提到不同的社会群体对产品有不同的要求,综合来看可以知道作者的观点是不同的市场对产品的要求不同,选项D就表达了这个观点,由此也可看出,本题其实是主旨题,需要通篇考虑才能做出正确的选择。
转载请注明原文地址:https://tihaiku.com/zcyy/2922982.html
相关试题推荐
[originaltext]Thefocusoftoday’sclassisonanimportantelementinthe
[originaltext]Thefocusoftoday’sclassisonanimportantelementinthe
[originaltext]Thefocusoftoday’sclassisonanimportantelementinthe
ThehomeserviceindustryinBeijingisexpectedtobecomemoreattractiveb
ThehomeserviceindustryinBeijingisexpectedtobecomemoreattractiveb
ThehomeserviceindustryinBeijingisexpectedtobecomemoreattractiveb
ThehomeserviceindustryinBeijingisexpectedtobecomemoreattractiveb
ThehomeserviceindustryinBeijingisexpectedtobecomemoreattractiveb
[originaltext]Asthecarindustrydevelops,trafficaccidentshavebecomea
Internationalgovernments’inactionconcerningsustainabledevelopmentiscl
随机试题
在交通噪声的影响下,接收点与声源的距离增加一倍,声压级大约降低()dB。A
主旨在公文中是贯穿首尾,支配一切的中心,公文确立主旨要遵循一定的原则,“一语道破
关于焦点的极限分辨力,叙述错误的是A.R=1/2d B.焦点大,分辨力低 C
符合理想条件的吸入麻醉药是()A.异氟烷 B.七氟烷 C.地氟烷 D.
Crohn病常见的肠外表现是A.肾炎 B.系统性红斑狼疮 C.关节炎 D.
如图.△ABC是一个等腰直角三角形,它与一个正方形叠放在一起,已知AE=EF=F
稀释性低钠血症多发生在哪种手术后A.耻骨上经膀胱前列腺切除术 B.经尿道前列腺
下列关于自动喷水灭火系统管网沟槽式管件安装要求的说法,不正确的是()。A.机械
影响债券类理财产品收益的因素主要有( )。A.税收待遇 B.基础利率 C.
金融机构利用场内工具对冲其风险遇到( ),金融机构可以考虑利用场外工具来对冲其
最新回复
(
0
)