首页
登录
职称英语
[originaltext] In 1939 two brothers, Mac and Dick McDonald, started a drive-
[originaltext] In 1939 two brothers, Mac and Dick McDonald, started a drive-
游客
2023-08-13
30
管理
问题
In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernadino, California. They carefully chose a busy corner for their location. They had run their own businesses for years, first a theatre, then a barbecue(烤肉) restaurant, and then another drive-in. But in their new operation, they offered a new, shortened menu: French fries, hamburgers, and sodas. To this small selection they added one new concept: quick service, no waiters or waitresses, and no tips.
Their hamburgers sold for fifteen cents. Cheese was another four cents. Their French fries and hamburgers had a remarkable uniformity, for the brothers had developed a strict routine for the preparation of their food, and they insisted on their cooks’ sticking to their routine. Their new drive-in became incredibly popular, particularly for lunch. People drove up by the hundreds during the busy noontime. The self-service restaurant was so popular that the brothers had allowed ten copies of their restaurant to be opened. They were content with this modest success until they met Ray Kroc.
Kroc was a salesman who met the McDonald brothers in 1954, when he was selling milk shake-mixing machines. He quickly saw the unique appeal of the brothers’ fast-food restaurants and bought the right to franchise(特许经营) other copies of their restaurants. The agreement struck included the right to duplicate the menu. The equipment, even their red and white buildings with the golden arches(拱门).
Today McDonald’ s is really a household name. Its names for its sandwiches have come to mean hamburger in the decades since the day Ray Kroc watched people rush up to order fifteen-cent hamburgers. In 1976, McDonald’s had over $1 billion in total sales. Its first twenty-two years is one of the most incredible success stories in modern American business history.
Questions 9 to 12 are based on the passage you have just heard.
9. Which business did Mac and Dick McDonald not run?
10. What is offered in the new menu?
11. How much should we pay for a hamburger and one cheese?
12. What is the main idea of this passage?
选项
A、French fries, hamburgers, and sparkling water.
B、Italy fries, hamburgers, and sodas.
C、French fries, hamburgers, and sodas.
D、Italy fries, cakes, and coca cola.
答案
C
解析
细节题。根据原文they offered a new shortened menu:French fries,hamburgers,and sodas.可知答案选C。
转载请注明原文地址:https://tihaiku.com/zcyy/2921083.html
相关试题推荐
[originaltext]I’mgoingtopassthispieceofamberaroundsoyoucanseet
[originaltext]I’mgoingtopassthispieceofamberaroundsoyoucanseet
[originaltext]KnowledgeisfreeontheInternetatasmallbutgrowingnumb
[originaltext]KnowledgeisfreeontheInternetatasmallbutgrowingnumb
[originaltext]KnowledgeisfreeontheInternetatasmallbutgrowingnumb
[originaltext]Imagineanightskysofullofbrilliantstarsthatyoucana
[originaltext]Imagineanightskysofullofbrilliantstarsthatyoucana
[originaltext]M:Hi,Sherrill.W:Hello,Fill,howareyou?M:I’mfine,where
[originaltext]M:Hi,Sherrill.W:Hello,Fill,howareyou?M:I’mfine,where
[originaltext]M:Doyouknowwhathappenedtometoday?Iwassoembarrassed.W
随机试题
A.pushingB.remainC.pregnantD.humiliating
CommunicativeApproachTheCommunicativeApproachem
下列给水管道部位中,哪项可不设置支墩?()A.DN500橡胶圈接口的钢筋混凝
呼吸基本节律产生于A.延髓呼吸神经元 B.脊髓前角运动神经元 C.中脑 D
A.海产品和盐渍食品 B.乳制品、肉制品和米饭 C.禽畜肉类、蛋类和乳类
对于高中学生,以下不适合作为美术鉴赏教学评价要点的是()。A.能够模仿鉴赏的作品
无论是天然的还是养殖的,水产品产量都应包括( )。A.海水鱼类 B.海水藻类
在制度化管理的模式中,( )不属于管理人员在实施管理时的特点。A.遵循因事设人
甲购买了一条狼狗,交由乙饲养2个月,并支付给乙饲养费800元。后乙因看管不善,致
在220kV无人值班变电站设计中,下列哪几项要求是符合规程的?()A.继电保护
最新回复
(
0
)