首页
登录
职称英语
"The toy industry has always reflected adult culture," says Chris Byrne, an
"The toy industry has always reflected adult culture," says Chris Byrne, an
游客
2023-07-19
55
管理
问题
"The toy industry has always reflected adult culture," says Chris Byrne, an American toy-industry consultant. In the 1920s girls played with ironing boards because they expected later to iron their husbands’ shirts. The first 1950s Barbie dolls had two careers: fashion model and bride. So what do British toy shops say about the state of the nation today?
Good news first: the British are generous. Parents buy many more toys for their offspring than do their continental counterparts (相对应的人或物). Britain is Europe’s biggest toy market, followed by France and Germany, according to Frederique Tutt, an analyst at NPD EuroToys. British parents buy an average of 41 toys per year, which is almost a toy per week. In Spain, by contrast, children receive few toys outside the Christmas season.
Less encouragingly, Britons seem highly susceptible to media conglomerates’ (大型联合企业) marketing campaigns. Britain’s toy market is similar to America’s in favouring entertainment over education, says Gerrick Johnson, a toy analyst at BMO Capital Markets. About one-quarter of toy sales in Britain are licence-driven, which means they are based on characters from Disney films or television series such as the popular Peppa Pig and Fireman Sam. The proportion in Germany is just 14%. German parents are bigger on engineering. Last year building sets accounted for 13.4% of German toy sales compared with only 8.6% in Britain. Germany is the biggest European market for Lego, the Danish maker of colourful bricks. Mediterranean countries are more traditional. Dolls account for fully 16.8% of toy sales in Spain, compared with 9.7% in Britain and just 7.9% in Germany. Italians buy a disproportionate number of toys from small, local makers.
UNICEF, a United Nations agency, slams British parents for encouraging "compulsive (强迫性的) consumerism" in their children. Yet analysts think the British habit of piling children’s bedrooms with junk is changing, thanks to the economic slump. Movie-related toys have not sold as well as expected recently, says Mr. Johnson. And Lego has been thriving in Britain, as it has everywhere else. The firm’s building sets are expensive, but they give parents lots of "play value", which means children play with them for a long time without getting bored. [br] The author takes the first 1950s Barbie dolls as an example to illustrate______.
选项
A、Barbie dolls were aimed at adult customers at first
B、the designers of Barbie dolls valued the feminine roles
C、the toy industry could be seen as a mirror of adult culture
D、Barbie dolls presented most girls with role models
答案
C
解析
细节辨认题。定位句表明芭比娃娃在50年代最初出现时有时装模特和新娘两个职业形象。根据上下文可知,作者在这里用芭比娃娃这个例子来进一步解释玩具业咨询师Chris Byrne的观点,即玩具业总是反映成年人文化,故C)“玩具业可以被看做是反映成人文化的一面镜子”符合文意,为正确答案。
转载请注明原文地址:https://tihaiku.com/zcyy/2849979.html
相关试题推荐
Itisn’tworth______Bob,whoisalwaysunpunctual.A、towaitforB、waitingfor
Itisnotalwayseasyto______betweenwordswhichhavenearlythesamemeaning.
[originaltext]VisitorstoBritainarealwayscomplainingaboutEnglishfood
Whenyouhavetomeetsomeonefromadifferentculture,beprepared.Ifyou
Whenyouhavetomeetsomeonefromadifferentculture,beprepared.Ifyou
Whenyouhavetomeetsomeonefromadifferentculture,beprepared.Ifyou
Whenyouhavetomeetsomeonefromadifferentculture,beprepared.Ifyou
Gesturesarethesilentlanguageofeveryculture.Itisimportanttoknowt
Gesturesarethesilentlanguageofeveryculture.Itisimportanttoknowt
Gesturesarethesilentlanguageofeveryculture.Itisimportanttoknowt
随机试题
Webbrowsers!Interactivesoftware!There’salotofnewtechnologytalkgoi
Completethenotesbelow.WriteNOMORETHANTWOWORDSAND/ORANUMBERforeach
Upuntilthattime,hisinteresthadfocusedalmost______onfullymasteringth
With_____exceptions,theformerpresidentdoesnotappearinpublicnow.A、rare
下面哪一项不是儿科结核病常见类型A.原发型肺结核 B.结核性脑膜炎 C.粟粒
60岁男性。上颌前牙固定修复5年,现出现松动,咬合疼痛。口腔检查:左上2缺失,左
A.2天以内 B.1~3天 C.4~5天 D.5~7天 E.7天甲状腺危
银行监管所依据的法律包括()。A.《银行业监督管理法》 B.《中国人民银行法
男性,67岁,有长期吸烟史,脊柱手术后卧床2周,出现右腿小腿疼痛、紧束感,并逐渐
男性患者。38岁。有机磷中毒后并发ARDS。下列哪项治疗是错误的?( )A.碘
最新回复
(
0
)