首页
登录
职称英语
Taste is such a subjective matter that we don’t usually conduct preference t
Taste is such a subjective matter that we don’t usually conduct preference t
游客
2023-07-02
40
管理
问题
Taste is such a subjective matter that we don’t usually conduct preference tests for food. The most you can say about anyone’s preference, is that it’s one person’s opinion. But because the two big cola (可乐) companies—Coca-Cola and Pepsi Cola are marketed so aggressively, we’ve wondered how big a role taste preference actually plays in brand loyalty. We set up a taste test that challenged people who identified themselves as either Coca-Cola or Pepsi fans: Find your brand in a blind tasting.
We invited staff volunteers who had a strong liking for either Coca-Cola Classic (传统型) or Pepsi, Diet (低糖的) Coke, or Diet Pepsi. These were people who thought they’d have no trouble telling their brand from the other brand.
We eventually located 19 regular cola drinkers and 27 diet cola drinkers. Then we fed them four unidentified samples of cola one at a time, regular colas for the one group, diet versions for the other. We asked them to tell us whether each sample was Coke or Pepsi; then we analyzed the records statistically to compare the participants’ choices with what mere guess-work could have accomplished.
Getting all four samples right was a tough test, but not too tough, we thought, for people who believed they could recognize their brand. In the end, only 7 out of 19 regular cola drinkers correctly identified their brand of choice in all four trials. The diet-cola drinkers did a little worse—only 7 of 27 identified all four samples correctly.
While both groups did better than chance would predict, nearly half the participants in each group made the wrong choice two or more times. Two people go all four samples wrong. Overall, half the participants did about as well on the last round of tasting as on the first, so fatigue, or taste burnout, was not a factor. Our preference test results suggest that only a few Pepsi participants and Coke fans may really be able to tell their favorite brand by taste and price. [br] The statistics recorded in the preference tests show _____.
选项
A、Coca-Cola and Pepsi are people’s two most favorite drinks
B、there is not much difference in taste between Coca-Cola and Pepsi
C、few people had trouble telling Coca-Cola from Pepsi
D、people’s tastes differ from one another
答案
B
解析
第4段第2、3句表明可口可乐和百事可乐在味道方面并无多大差异,B与之相符。A、D不是实验数据所表明的事情,故排除;C与原文的意思不相符,也排除。
转载请注明原文地址:https://tihaiku.com/zcyy/2801477.html
相关试题推荐
Whencouplesgetmarried,theyusuallyplantohavechildren.Sometimeshowe
Whencouplesgetmarried,theyusuallyplantohavechildren.Sometimeshowe
Whencouplesgetmarried,theyusuallyplantohavechildren.Sometimeshowe
Whencouplesgetmarried,theyusuallyplantohavechildren.Sometimeshowe
Whencouplesgetmarried,theyusuallyplantohavechildren.Sometimeshowe
Whencouplesgetmarried,theyusuallyplantohavechildren.Sometimeshowe
[originaltext]Inthepast,youngpeopleinAmericausuallylivedwiththeir
[originaltext]M:You’renotlookingverycheerful.What’sthematterwithyou?
[originaltext]M:You’renotlookingverycheerful.What’sthematterwithyou?
[originaltext]M:You’renotlookingverycheerful.What’sthematterwithyou?
随机试题
Completethenotesbelow.WriteNOMORETHANTWOWORDSforeachanswer.
采用浅层平板载荷试验检测某桥梁工程地基承载力和变形模量。已知该工程地基土为淤泥质
在β系数运用时()。 Ⅰ.牛市时,在估值优势相差不大的情况下,投资者会
普通肝素的抗凝机制不包括A.抗因子ⅨaB.抗因子ⅩaC.抑制纤溶D.抗凝血酶作用
审计人员编制的银行存款余额调节表属于()。A.实物证据 B.
从所给四个选项中,选出最合适的一个填入问号处,使之呈现一定规律性: A.如图所
在一次社会工作者召集的社区居民座谈会上,王大爷说:“我觉得咱们社区的健身设施太旧
适用于和法的证型A.邪犯少阳 B.肝脾不和 C.肠胃寒热 D.气血营卫失和
有助于判断交通支瓣膜功能的检查是 A.Perthes试验B.Trend
(2021年真题)荆芥的采收时间应为A.果实成熟期 B.果实成熟前 C.茎叶
最新回复
(
0
)