Text 2 Whatever happened to the death of

考试题库2022-08-02  23

问题 Text 2 Whatever happened to the death of newspaper?A year ago the end seemed near.The recession threatened to remove the advertising and readers that had not already fled to the Internet.Newspapers like the San Francisco Chronicle were chronicling their own doom.America's Federal Trade Commission launched a round of talks about how to save newspapers.Should they become charitable corporations?Should the state subsidize them?It will hold another meeting soon.But the discussions now seem out of date.In much of the world there is little sign of crisis.German and Brazilian papers have shrugged off the recession.Even American newspapers,which inhabit the most troubled corner of the global industry,have not only survived but often returned to profit.Not the 20%profit margins that were routine a few years ago,but profit all the same.It has not been much fun.Many papers stayed afloat by pushing journalists overboard.The American Society of News Editors reckons that 13,500 newsroom jobs have gone since 2007.Readers are paying more for slimmer products.Some papers even had the nerve to refuse delivery to distant suburbs.Yet these desperate measures have proved the right ones and,sadly for many journalists,they can be pushed further.Newspapers are becoming more balanced businesses,with a healthier mix of revenues from readers and advertisers.American papers have long been highly unusual in their reliance on ads.Fully 87%of their revenues came from advertising in 2008,according to the Organization for Economic Cooperation&Development(OECD).In Japan the proportion is 35%.Not surprisingly,Japanese newspapers are much more stable.The whirlwind that swept through newsrooms harmed everybody,but much of the damage has been concentrated in areas where newspapers are least distinctive.Car and film reviewers have gone.So have science and general business reporters.Foreign bureaus have been savagely cut off.Newspapers are less complete as a result.But completeness is no longer a virtue in the newspaper business.The most appropriate title for this text would be____A.American Newspapers:Struggling for SurvivalB.American Newspapers:Gone with the WindC.American Newspapers:A Thriving BusinessD.American Newspapers:A Hopeless Story

选项 A.American Newspapers:Struggling for Survival
B.American Newspapers:Gone with the Wind
C.American Newspapers:A Thriving Business
D.American Newspapers:A Hopeless Story

答案 A

解析 主旨题【命题思路】这是一道主旨题,需要对全文进行锁定,从而得出答案。【直击答案】由题干“The most appropriate title”可知这个题目考查考生对文章主旨的把握能力。这篇文章描述了美国报业面对危机时积极采取各种措施得以生存和发展。故A项与文章主旨相符,正确。【干扰排除】由文章首段末句“But the discussions now seem out of date.”可知关于拯救报业的探讨都不合时宜了,这说明美国报业已经度过危机,开始复苏了,而B项“随风而逝”和D项“绝望的故事”均与此句意思相反,故不选。由文章第三段首句“It has not been much fun.”可知虽然美国报业复苏了,但是情况并不乐观,并没有复苏到繁荣的程度,C项属于过度推理。
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