资料:People differ greatly in their readin

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问题 资料:People differ greatly in their readiness to try new products. In each product area,there are“consumption pioneers”and early adopters. Other individuals adopt new products much later. After a slow start,an increasing number of people adopt the new product.The five-adopter groups have different values. Innovators are venturesome-they try new ideas at risk. Early adopters are guided by respect-they are opinion leaders in their communities and adopt new ideas early but carefully. The early majority are deliberate-although they rarely are leaders,they adopt new ideas before the average person. The late majority skeptical-they adopt an innovation only after a majority of people have tried it. Finally,laggards are tradition bound-they are suspicious of changes and adopt the innovation only when it has become something of a tradition itself.What can be implied from the innovators?A.They rely more on their own values and judgment。B.They are reluctant to take risks。C.They are more receptive to familiar things。D.They are more brand loyal。

选项 A.They rely more on their own values and judgment。
B.They are reluctant to take risks。
C.They are more receptive to familiar things。
D.They are more brand loyal。

答案 A

解析 本题考查的是推理判断。
【关键词】implied from the innovators
【主题句】第2自然段Innovators are venturesome-they try new ideas at risk.创新者敢于冒险尝试新的想法。
【解析】本题的问题是“从创新者身上能推论出来什么?”。 A选项“他们几乎不依靠自己的价值观和判断”;B选项“他们不甘心情愿承担风险”;C选项“他们更善于接受熟悉的事物”;D选项“他们更忠于品牌”。根据题目中关键词找到主题句,创新者敢于冒险尝试新的想法,只有选项A符合题意。
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