2. 职称英语
  3. What is the topic? [originaltext]Finally, a few comments on public relations. No

What is the topic? [originaltext]Finally, a few comments on public relations. No

游客2025-06-11  33
问题 What is the topic?
Finally, a few comments on public relations. No company wants to damage its image or reputation. So when dealing with the media, here are some points to remember.  First, it’s essential that companies should be truthful. If there’s a problem they should admit to it immediately. At the same time, they should stress the action they are taking to deal with the problem and correct it. If you hide a problem from the public, the situation will end up far worse in the end. Ideally, companies should find a way to turn any crisis into an opportunity. The golden rule is to finish any interview on a positive note, using a quote from a senior figure or announcing a new project.
选项 A、How companies can maintain a positive public image
B、How to damage public relations
C、How to deceive the media
D、How to hide from the public
答案 A
解析     题目询问的是文章的主题。所以核心线索在开头部分出现的可能性很大。首先通过on public relations和No company wants to damage its image or reputation两个句子大概把握文章的基调，等其他问题都回答完毕后再解答本题。文章一直都在说为了公司的形象，对媒体舆论要有合适的对策方法。所以选择正确答案并不困难。
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