首页
登录
职称英语
I work as an office assistant in a small but growing garden equipment manufa
I work as an office assistant in a small but growing garden equipment manufa
游客
2025-04-08
33
管理
问题
I work as an office assistant in a small but growing garden equipment manufacturing company in California. A few months ago, my boss gave me the job of writing some sales letters which would be sent to the existing customers of our company. The objective was to get some of our existing customers to purchase a new product that our company had just launched.
Now, I had never written sales letters before in my life and had no idea of how to writ even the first word. And even if I ended up writing a few lines, because I was so inexperience, chances were that the sales letters and business letters, would bomb completely and would hardly generate any sales for our company. So, in order to learn how to create more effective sales letter I went to the Internet and looked up a few sites which were selling samples, templates and examples of sales letters that claimed would "increase sales by 10 000% ". Because they weren’t too expensive, I bought 2 such packages.
Big mistake. I found that the samples and templates of the sales letters and business letters included in them looked so cheap that there was no way. I was going to send them to our customers. Even I would have done a better job of writing sales letters! So I searched some more, and came across a site belonging to a person living in Maryland called Yanik Silver. He too was selling some templates and samples of sales letters and business letters. After having been duped with 2 such packages, I was naturally suspicious. I read through his site and found that he was offering a money back guarantee. While that made me feel a bit more comfortable, I first had to determine whether this person would be around to honor the guarantee should I want to return the package. So I sent an email to him(just to test whether he replies to customers’ emails)and I got a reply from him within 4 hours. I also saw a comment in his site by one of his customers who had actually got a refund from him as soon as he had asked for the refund.
Feeling more comfortable, I decided to go ahead and buy the package that he was selling. Well, I was blown away! The samples, examples and templates of the sales letters and business letters included in his package were precisely the ones that I was looking for. And they were far, far better than any of the templates included in the 2 other packages I had bought. I quickly customized one of the sales letter templates to fit my needs, had it approved by my boss, and sent them over to our customers. Within 2 weeks from the time that I sent out the letter, about 36% of the customers who received the letter ended up buying our new product. You could say that my boss was impressed with what I had done!
Since then, I have written quite a few sales letters for our company(simply by customizing the templates included in Yank’s package)and all of them have generated excellent sales for us. So, if you want to learn how to write sales letters that get the sale, I highly recommend Yanik’s package. [br] This passage is most probably used for______.
选项
A、promotion
B、instruction
C、guidance
D、introduction
答案
D
解析
写作意图题。文章主要以作者的亲身经历向读者介绍了互联网上一个不错的销售信模板。作者并不认识有销售模板的人,他偶然发现了Yanik Silver的网址,不能说是推销(promotion),introduction更为合适。故答案为D。
转载请注明原文地址:http://tihaiku.com/zcyy/4032410.html
相关试题推荐
Inspiteofthe______economicforecast,manufacturingoutputhasrisenslightly.
Fromthelivingroomandfamilyautotothesupermarketandoffice,it’simpossi
Whilesomeofficejobswouldseem______tomanypeople,therearequiteafewjob
Ileftfortheofficeearlierthanusualthismorning______trafficjam.A、inline
Accordingtoagrowingbodyofexperience,thechemicalsthatmakeupmanyplast
Guaranteesandwarrantiestellbuyerstherepairsforwhichamanufactureris___
Thepopulationinlastareawasgrowingrapidly.Needlesstosay,thehousingpr
Growingeconomicproblemswerehighlightedbyaslowdowninoiloutput.A、account
TheCommissionfoundinstanceswherepoliceofficershadliedunderoath,______
Diggingthegardenwithaspadeisavery______task.Iamexhaustedaftersuch
随机试题
WhyUseDramaTextsintheLanguageClassroom?I.【T1】______ofdrama
Peoplewerenotfullyawarethatpeaceofmindwasveryimportantforhealth.A、人
Movingfarmorequicklythanmanyhadthoughtlikelyorpossible,lawmakers
在当今中国,尤其是大城市,抚养孩子的费用很高。早在孩子出生前,费用的支出就开始了。在怀孕的9个月里,准妈妈就差不多要花5000元作产前检查(prena
患者男性,36岁。2周前发现右下后牙牙龈有小疱,平时无明显不适。检查见右下第一磨
某混凝土试块强度值不满足规范要求,但经法定检测单位对混凝土实体强度经过法定检测后
下列哪项不属于缓则治本A.痨病肺肾阴虚之咳嗽,应滋养肺肾 B.气虚自汗,应补气
共用题干 某货运公司2010年11月统计资料如下:日历天数为30天,车辆完好率
企业所得统应实行25%的比例税率。但对于符合条件的小型微利企业,减按()的
设备的经济寿命是由()决定的。A、设备的有形磨损 B、设备的无形磨损 C、
最新回复
(
0
)