首页
登录
职称英语
Salesmen depend upon the person-to-person approach in trying to persuade con
Salesmen depend upon the person-to-person approach in trying to persuade con
游客
2025-04-08
29
管理
问题
Salesmen depend upon the person-to-person approach in trying to persuade consumers to buy. Advertising, however, has to depend upon reaching consumers【C1】______through messages on radio and television, in the newspapers, or even on handbills【C2】______you in the street.【C3】______, the purpose of advertising is to sell goods. This means that the advertiser is going to try to【C4】______you think you want something — his something — whether you need it or not.【C5】______, the advertiser is【C6】______a demand for his product. This is fine. Remember, all the goods 【C7】______today, have to be sold. And you cannot buy something if you do not know about it. Later, we shall discuss the pros and cons of advertising. First, let us see how advertisers try to reach the teenage consumer. Of course, many of the advertising gimmicks used to sell to teenagers are used to sell to adults【C8】______All consumers have certain【C9】______needs or wants: food, clothing, and 【C10】______But those needs of most teenagers are provided for by their parents. Even here, though, advertisers【C11】______to teenagers because they know that the kind of food Mom buys or the furnishings in a teenage girl’s room will be【C12】______determined by teenagers.
Teenagers are interested in how much an item will cost. They are interested in whether they are getting【C13】______value for their dollars. They want to know what service they can【C14】______after buying the product. Advertisers let you know this. Teenagers, just like all other consumers, are【C15】______by brand names. Advertisers try to get teenagers used to a brand because they know that, in later years, the teenagers will【C16】______to this brand. Therefore, commercials are repeated over and over again【C17】______radio and television. We soon get to know them【C18】______. Some advertisers stay with【C19】______radio or television stars, and consumers come to associate a product with a famous person. Since teenagers spend a lot of time listening to the radio and watching television, this【C20】______of advertising is very important. [br] 【C11】
选项
A、apply
B、appeal
C、approve
D、appoint
答案
B
解析
动词词义辨析和上下文语义。根据上下文,“厂商”应该要appeal to(迎合)青少年的需求,因此,答案是B。apply…to“把……应用于”;approve of“赞成,同意”;appoint…to…“委派……到……”。
转载请注明原文地址:http://tihaiku.com/zcyy/4031685.html
相关试题推荐
Suchanapproachforcesmanagerstocommunicatewithoneanotherandhelps______
Eachtimeheheardtheapproaching______ofhismother,hewouldturnoffthelig
Thelong-termfortunesofthemodemeconomydependinpartonthestrengtha
Thelong-termfortunesofthemodemeconomydependinpartonthestrengtha
Thelong-termfortunesofthemodemeconomydependinpartonthestrengtha
Whatexperiencedoyouhavethatis______tothisposition?A、concerningB、depende
Sheistryingto______himbyphoneasshehassomeveryimportantnewsforhim.A
Sheistryingto______himbyphoneasshehassomeveryimportantnewsforhim.A
The______featureinTed’scharacterwaspride;hecouldn’teverthinkofdependi
Everyoneistryingto______howthefirestarted.A、figureoutB、makeoutC、turno
随机试题
Purchasingthenewproductionlinewillbea______dealforthecompany.A、profita
AccordingtoPulitzerCenter,whichofthefollowingisINCORRECT?[originaltext
RenewableEnergy[A]Inthepastcentury,ithasbeenseenthattheconsu
【B1】[br]【B5】A、increaseB、riseC、chancesD、answersB固定搭配。本句意为“他们辩称现代科技导致了各种各样的问
我国的公司债所包括的范围是特定的,并非广义上的公司债,即不包括企业债、金融债。(
关于期货市场的风险管理功能,以下表述正确的是()。 Ⅰ期货交易可以使风险
磷酸戊糖途径的重要生理功能是生成A.6-磷酸葡萄糖B.NADH+HC.FADHD
药学信息服务的最终目标是A.防止药源性疾病 B.减轻患者症状 C.治愈患者疾
命门穴旁开3寸的腧穴是A肾俞 B腰阳关 C稚边 D志室
下列筹资方式中,属于债务筹资方式的是()。A.吸收直接投资 B.融资租赁
最新回复
(
0
)