首页
登录
职称英语
Which of the following best completes the passage below? People buy prestige whe
Which of the following best completes the passage below? People buy prestige whe
游客
2025-02-26
33
管理
问题
Which of the following best completes the passage below? People buy prestige when they buy a premium product. They want to be associated with something special. Mass-marketing techniques and price-reduction strategies should not be used because______.
选项
A、affluent purchasers currently represent a shrinking portion of the population of all purchasers
B、continued sales depend directly on the maintenance of an aura of exclusivity
C、purchasers of premium products are concerned with the quality as well as with the price of the products
D、expansion of the market niche to include a broader spectrum of consumers will increase profits
E、manufacturing a premium brand is not necessarily more costly than manufacturing a standard brand of the same product
答案
B
解析
未完成的短文要求解释为什么对于溢价产品不应采取降价和大规模营销的办法、选项(B),指出销售这些产品需要使这些产品看起来与众不同,提供了这样一种解释一因此,(B)是正确答案并没有其他选项提供了一种合理的解释:选项(C)指出溢价商品的购买者会发现降低的价格很有吸引力,但并没有说明该办法影响质量或对质量的感知;(A)中引述的富有的购买者比例的减少论证了应采用降价的办法去吸引收入更低的购买者;而(D)论证了而不是反驳了应使用大规模营销;选项(E)不合适,因为没有迹象显示生产成本与主题有关,
转载请注明原文地址:http://tihaiku.com/zcyy/3973017.html
相关试题推荐
Whichofthefollowing,iftrue,givesthebestexplanationforthegrowingdisp
Whichofthefollowingmostlogicallycompletestheargumentbelow?Inrecentye
[img]2014m11x/ct_egmatvj_egmatvlogic_0457_201410[/img]Whichofthefollowingca
Studieshaveshownthatpeoplewhorarelytakeantibiotics,whichareantibacter
Despiteadramaticincreaseinthenumberofpeopleridingbicyclesforrecreati
Tobementallyhealthy,peoplemusthaveself-respect.Peoplecanmaintainself-
Arecentsurveyshowedthat50percentofpeoplepolledbelievethatelectedoff
Tom:Employerscomplainthatpeoplegraduatingfromhighschooltoooftenlackt
Studiesshowthatyoungpeoplewithhigher-than-averagebloodpressureandtheir
ItappearsillogicaltosomepeoplethatWestGermany,whichbanssuchseemingl
随机试题
Whataretheygoingtodo?[br][originaltext]W:IWanttotellyouMyproblem,D
Incontrasttotraditionalanalysesofminoritybusiness,thesociologicalan
ConversationalSkillsPeoplewhousuallymakeusfee
Somepeoplethinkusingculturalheritagetodeveloptourismiswrong.Other
Alectureisnot【D1】______Useabbreviations,symbols,numbersandsoon
2021年4月22日,世界地球日,习近平以视频方式出席领导人气候峰会并发表重要讲
()为国际单位制单位。A.海里 B.分贝 C.千克 D.吨
食管癌好发部位是()A.颈部食管 B.胸部食管上段 C.胸部食管中段 D
将物业管理服务成本分为固定成本、变动成本和半固定成本的划分方法是按照()划分的
关于合同解除的说法,正确的有()。A.合同解除适用于可撤销合同 B.当事
最新回复
(
0
)