首页
登录
职称英语
You should spend about 20 minutes on Questions 1-13, which are based on Reading
You should spend about 20 minutes on Questions 1-13, which are based on Reading
游客
2025-02-16
21
管理
问题
You should spend about 20 minutes on Questions 1-13, which are based on Reading Passage 1 below.
Trends in the Indian fashion and textile industries
During the 1950s, the Indian fashion scene was exciting, stylish and very graceful. There were no celebrity designers or models, nor were there any labels that were widely recognised. The value of a garment was judged by its style and fabric rather than by who made it. It was regarded as perfectly acceptable, even for high-society women, to approach an unknown tailor who could make a garment for a few rupees, providing the perfect fit, finish and style. They were proud of getting a bargain, and of giving their own name to the end result.
The 1960s was an era full of mischievousness and celebration in the arts, music and cinema. The period was characterised by freedom from restrictions and, in the fashion world, an acceptance of innovative types of material such as plastic and coated polyester. Tight-fitting kurtas* and churidars** and high coiffures were a trend among women.
The following decade witnessed an increase in the export of traditional materials, and the arrival in India of international fashion. Synthetics became trendy, and the disco culture affected the fashion scene.
It was in the early 80s when the first fashion store ’Ravissant’ opened in Mumbai. At that time garments were retailed for a four-figure price tag. American designers like Calvin Klein became popular. In India too, contours became more masculine, and even the salwar kameez*** was designed with shoulder pads.
With the evolution of designer stores came the culture of designer fashion, along with its hefty price tags. Whatever a garment was like, consumers were convinced that a higher price tag signified elegant designer fashion, so garments were sold at unbelievable prices. Meanwhile, designers decided to get themselves noticed by making showy outfits and associating with the right celebrities. Soon, fashion shows became competitive, each designer attempting to out-do the other in theme, guest list and media coverage.
In the last decade of the millennium, the market shrank and ethnic wear made a comeback. During the recession, there was a push to sell at any cost. With fierce competition the inevitable occurred: the once hefty price tags began their downward journey, and the fashion-show industry followed suit. However, the liveliness of the Indian fashion scene had not ended—it had merely reached a stable level.
At the beginning of the 21st century, with new designers and models, and more sensible designs, the fashion industry accelerated once again. As far as the global fashion industry is concerned, Indian ethnic designs and materials are currently in demand from fashion houses and garment manufacturers. India is the third largest producer of cotton, the second largest producer of silk, and the fifth largest producer of man-made fibres in the world.
The Indian garment and fabric industries have many fundamental advantages, in terms of a cheaper, skilled work force, cost-effective production, raw materials, flexibility, and a wide range of designs with sequins, beadwork, and embroidery. In addition, that India provides garments to international fashion houses at competitive prices, with a shorter lead time, and an effective monopoly on certain designs, is accepted the whole world over. India has always been regarded as the default source in the embroidered garments segment, but changes in the rate of exchange between the rupee and the dollar has further depressed prices, thereby attracting more buyers. So the international fashion houses walk away with customised goods, and craftwork is sold at very low rates.
As far as the fabric market is concerned, the range available in India can attract as well as confuse the buyer. Much of the production takes place in the small town of Chapa in the eastern state of Bihar, a name one might never have heard of. Here fabric-making is a family industry; the range and quality of raw silks churned out here belie the crude production methods and equipment. Surat in Gujarat, is the supplier of an amazing set of jacquards, moss crepes and georgette sheers—all fabrics in high demand. Another Indian fabric design that has been adopted by the fashion industry is the ’Madras check’, originally utilised for the universal lungi, a simple lower-body wrap worn in southern India. This design has now found its way on to bandannas, blouses, home furnishings and almost anything one can think of.
Ethnic Indian designs with batik and hand-embroidered motifs have also become popular across the world. Decorative bead work is another product in demand in the international market. Beads are used to prepare accessory items like belts and bags, and beadwork is now available for haute couture evening wear too.
* knee-length tunics
** trousers
*** trouser suit
Questions 1-7
Complete the notes below.
Choose ONE WORD ONLY from the passage for each answer.
Indian fashion: 1950-2000
1950s
No well-known designers, models or 【R1】______
Elegant clothing coet little
Women were pleased to get clothes for a 【R2】______price
1960s
Hew materials, eg 【R3】______and polyester
Fitted clothing and tall hairstyles
1970s
Overseas sales of 【R4】______fabrics rose
Influence of International fashion
1950s
Opening of fashion store in Mumbai
Popularity of American designers
Clothing had a 【R5】______shape
Designers tried to attract attention by presenting 【R6】______ clothes and mixing with stars
1990s
Fail in demand for expensive fashion wear
Return to 【R7】______clothing [br] 【R5】
选项
答案
masculine
解析
PARAGRAPH 4 ’In India too, contours became moremasculine...’
转载请注明原文地址:http://tihaiku.com/zcyy/3959091.html
相关试题推荐
Youshouldspendabout20minutesonQuestions14~26,whicharebasedonReading
Youshouldspendabout20minutesonQuestions14~26,whicharebasedonReading
Youshouldspendabout20minutesonQuestions14~26,whicharebasedonReading
Youshouldspendabout20minutesonQuestions14~26,whicharebasedonReading
Youshouldspendabout20minutesonQuestions14~26,whicharebasedonReading
DothefollowingstatementsagreewiththeinformationgiveninReadingPassage
DothefollowingstatementsagreewiththeinformationgiveninReadingPassage
Youshouldspendabout20minutesonQuestions1-13,whicharebasedonReading
Youshouldspendabout20minutesonQuestions1-13,whicharebasedonReading
DothefollowingstatementsagreewiththeviewsofthewriterinReadingPassag
随机试题
[A]dog[B]water[C]cat[D]earth[E]air[F]horse[G]pig[br]Youcallits
根据风管材料设置(),然后据此计算风管沿程阻力。A.细度 B.粗糙度 C.色
A.太阳经 B.少阳经 C.阳明经 D.少阴经 E.厥阴经前额连眉棱骨痛
下列事项中,属于或有事项的有( )。A.对债务单位提起诉讼 B.对售出商品提
下列中国古代医德思想中不包括()A.仁爱救人,赤诚济世的行医宗旨 B.不
财务审计项目的一般审计目标中,真实性指的是:A、记录或列报的金额是实际存在或发生
课程计划对教师有何指导意义?
英国诺丁公司与中国山东某公司就一项海鲜制品的买卖合同发生争议诉至中国某法院。买卖
作为人力资源管理部门及其管理者用来帮助公司实现战略目标的行动指南,是一个组织将其
实行定期定额缴纳税款的纳税人,可以采用()申报纳税方式。A、直接申报 B、邮寄
最新回复
(
0
)