首页
登录
职称英语
【B1】 [br] 【B7】 [originaltext] Right now £4 million has been spent targeting
【B1】 [br] 【B7】 [originaltext] Right now £4 million has been spent targeting
游客
2024-05-29
23
管理
问题
【B1】 [br] 【B7】
Right now £4 million has been spent targeting Britain’s party drinkers. A hard-hitting campaign of adverts warns that excessive drinkers could risk horrifying consequences, and there could be health warnings on bottles of wine, or spirits. This is the government’s first national alcohol awareness movement. An actor in a reporter costume provides the drama, the Hollywood entertainer man then delivers the shock factor. Despite the inevitable thought, the punch line is surprisingly permissive.
"Drink, have a good time! But know your limits!" The intended audiences, consumers arc in the 18 to 24 age range. This is what the young people themselves are saying, this is what would make a difference to the behavior of people when they’ve had too much to drink. Don’t think you’re unbeatable, know your limits. Don’t pretend to be brave. What about this then? The Department of Health told us they are about 6 months away from putting health warnings on individual cans and bottles. But the drinks industry wouldn’t accept hard-hitting messages like this. We are more likely to see slogans asking us to behave sensibly.
Still, major research conducted this summer produced a highly skeptical overview of strategies like advertising and warning labels. Using worldwide scientific research, the report gives a score of ZERO with regard to effectiveness. But it goes on to say that these techniques do have a surprising consequence since media approaches are important to gain public support for policy changes. So the researchers say the ads may not convince us to drink less, but there is evidence that they soften it up for future government initiatives like stricter drink-driving laws, higher taxes on alcohol, or restrictions on the sale of alcohol.
选项
答案
intended
解析
修饰关系题。根据句意,观众和消费者都是18到24岁的,由此可见,观众和消费者是特定的群体。结合录音可得答案为intended“有意的,预期的”。intended audiences在这里可理解为“目标观众”。
转载请注明原文地址:http://tihaiku.com/zcyy/3610167.html
相关试题推荐
[originaltext]M:Hi,Diana.MindifIsitdown?W:Notatall,Jack.Howhavey
[originaltext]M:ThatistheworstpaintingI’veeverseen.W:Comeon.It’sno
[originaltext]M:ThatistheworstpaintingI’veeverseen.W:Comeon.It’sno
[originaltext]M:ThatistheworstpaintingI’veeverseen.W:Comeon.It’sno
[originaltext]M:ThatistheworstpaintingI’veeverseen.W:Comeon.It’sno
[originaltext]It’sgenerallyagreedthatserious,violentcrimehasreached
[originaltext]It’sgenerallyagreedthatserious,violentcrimehasreached
[originaltext]Atonetimeitwasthemostimportantcityintheregion--ab
[originaltext]Atonetimeitwasthemostimportantcityintheregion--ab
[originaltext]M:Hello,Jenny.Whatareyoudoinghere?W:Hello,Mark!Thisis
随机试题
FixaBrokenFriendship1.Takethe【T1】______【T1】______
Overthelast25years,Britishsocietyhaschangedagreatdeal--oratleas
[A]reserve[I]contend[B]incomparable[J]additional[C]minimize[K]exec
不适用于抗震支吊架与混凝土结构板连接方式的是( )。A.膨胀锚栓 B.自扩底
甲公司于2018年7月3日通过邮政快递向商标局提出商标注册申请文件,申请在第9类
个人贷款可采用的担保方式主要有( )。A.抵押 B.质押 C.保证 D.
从手走头的经脉是A.手三阴经 B.足三阴经 C.手三阳经 D.足三阳经
Thechangeinthatvillagewasmiraculou
欲快速制备甲基纤维素水溶液,下列调制法正确的是A:甲基纤维素直接溶于热水中 B
化脓性关节炎的主要致病菌为A:金黄色葡萄球菌 B:链球菌 C:白色葡萄球菌
最新回复
(
0
)