首页
登录
职称英语
[originaltext] Tonight, I’ll be specifically talking about word-of-mouth adv
[originaltext] Tonight, I’ll be specifically talking about word-of-mouth adv
游客
2024-04-30
31
管理
问题
Tonight, I’ll be specifically talking about word-of-mouth advertising. As we all know, billions of dollars are spent on advertising every year.
Well,(33)do you prefer to buy products recommended by an advertiser or your friends? Personally, I prefer the latter, because I trust my friends. So, word-of-mouth advertising happens when a person tells another person about a good experience with a product or service. That second person then tells another friend, family member, or colleague. By contraries, traditional advertisers talk about how good their products are. Usually, they say things like, "Studies show that our products are the best," or "Everyone loves our products," but it can sound insincere or unconvincing. And some statistics also prove that word-of-mouth advertising is more reliable and effective.
According to a new study from NOP World, 93% of people believe word of mouth is the most reliable way to find out information about products and services. 70% of people are affected by it. 37% will buy it or try it, 24% will consider it and merely 9% will avoid it.
So, it’s obvious that word-of-mouth advertising has many advantages like high credibility, low costs, great reach and high efficiency. Do you agree with me? And the main reasons for the wide popularity of word-of-mouth advertising are also apparent.(35)Socializing and networking have now made people closer and closer. So relatives and friends are simply accessible over the net.
33. What does the author say about purchasing products?
34. What can we learn from the new study of NOP World?
35. What is the main reason for the wide popularity of word-of-mouth advertising?
选项
A、He’d like to buy products recommended by an advertiser.
B、He’d like to buy products recommended by the professional.
C、He prefers to buy products recommended by friends.
D、He doesn’t trust in any kinds of advertisements.
答案
C
解析
作者在开头部分提到,你更倾向于买广告推销的产品还是你的朋友推荐的?个人来讲,“我”更倾向于后者,因为“我”相信“我”的朋友,故答案为C)。
转载请注明原文地址:http://tihaiku.com/zcyy/3578362.html
相关试题推荐
[originaltext]W:Dr.Desai,thedifficultiesofspacetravelareenormous,aren
[originaltext]M:CanIborrowyourmathtextbook?Ileftmineintheclassroom.
[originaltext]M:CanIborrowyourmathtextbook?Ileftmineintheclassroom.
[originaltext]M:CanIborrowyourmathtextbook?Ileftmineintheclassroom.
[originaltext]M:CanIborrowyourmathtextbook?Ileftmineintheclassroom.
[originaltext]Venice,asmall,watersidecityinnortheastItaly,boilswit
[originaltext]Tonight,I’llbespecificallytalkingaboutword-of-mouthadv
[originaltext]Tonight,I’llbespecificallytalkingaboutword-of-mouthadv
[originaltext]Goodafternoon,everybody,todayIamgoingtotellyousome
[originaltext]W:(19)Whatdidyouthinkaboutthemovie?M:Well...(20)Ithink
随机试题
Mostparent,Isuppose,havehadtheexperienceofreadingabedtimestoryt
Howmanyofuswouldtempforthreeyearswhilewewaitedfortheperfectjo
VisitorstotheUnitedStatespossiblyfeelthatcitypeopleofthecountryare
Whatshouldwedofirstwhenwedecidetobuyacarat"Autoweb.com"?Youshoul
下列关于期权特点的说法,正确的有()。A、期权买方取得的权利是买入或卖出的B、期权买方在未来买卖标的物的价格是事先规定的C、期权买方只能买进标的物,
A公司于2×10年1月5日购入专利权支付价款225万元。该无形资产预计使用年限为
共用题干 资料:刘先生,某外企员工。2005年9月,刘先生在某高档小区购买了一
下列关于,袋鼠描述不正确的是:A.哺乳动物中跳的最远 B.在澳大利亚有广泛分布
除按规定可以不办理税务登记外,纳税人在办理()事项时,必须持有税务登记证。A、申
常用的实物资产的清查方法包括()。A、技术推算法 B、实地盘点法 C、发函询
最新回复
(
0
)