首页
登录
职称英语
[originaltext] The pioneer of chocolate cookies in America is "Amos cookies"
[originaltext] The pioneer of chocolate cookies in America is "Amos cookies"
游客
2024-04-15
55
管理
问题
The pioneer of chocolate cookies in America is "Amos cookies". [20]Amos was a talent agent at the William Morris Agency who used home-baked chocolate chip cookies as a calling card. After a while, some of his famous clients began encouraging him to sell the cookies. They even invested in the Famous Amos Cookie Company, which he started in 1975—making him one of the pioneers of the gourmet cookie trend. Sales at Famous Amos hit $12 million by 1982. [21]His cookies were a success, but he was no manager, and his company started losing money. Amos had to bring in new money: from 1985 to 1988, he went through four different co-owners. Each time a change was made, Amos gave up more of his share of the pie. By the time the Shanby Group bought it in 1988, Amos had nothing left: he even signed away his trademark "Amos". In 1992, when he started a new company called "Wally Amos Presents: Chip and Cookie", the Famous Amos Corp. sued him for infringement and libel. After an acrimonious dispute, Wally Amos agreed not to use his own name or a caricature of himself on the cookies and not to badmouth the company that owned his name. Wally Amos then moved to Hawaii and started another cookie company called the "Uncle Noname Cookie Co". This case is an excellent demonstration of the dangers of trademark ownership for entrepreneurs.
20. What kind of company was Amos with in the beginning?
21. Why did Amos begin to lose money after his initial success?
22. Why couldn’t Amos even use his name in his cookies after 1988?
选项
A、Because he was sued.
B、Because he gave up his trademark rights.
C、Because he sold the company to the Shanby Group.
D、Because he had no money to register.
答案
B
解析
短文谈到,1988年Shanby Group收购了Amos的公司,Amos一无所有,还放弃了他的Amos商标,故选B。A项是强干扰项,正是因为Amos之前已经放弃了商标权,所以才会因为使用自己的名字作为公司名被别人告上法庭,“被起诉”并不是原因,而是后果。
转载请注明原文地址:http://tihaiku.com/zcyy/3555836.html
相关试题推荐
[originaltext]Therehavebeenmanygreatinventions,thingsthatchangetheway
[originaltext]Therehavebeenmanygreatinventions,thingsthatchangetheway
[originaltext]Tobeaddictedtocigarettesmeansthatyourbodycomestoneedt
[originaltext](16)Lionsprefertoeatwithouthavingtodomuchwork.Whenres
[originaltext](16)Lionsprefertoeatwithouthavingtodomuchwork.Whenres
[originaltext](16)Lionsprefertoeatwithouthavingtodomuchwork.Whenres
[originaltext]M:Hello,Miss.Whatbringsyouheretoday?W:(13)Iamnotfeel
[originaltext]W:Hi.M:Hi,I’mgoingdoortodoortonighttotellpeopleabout
[originaltext]W:Hi.M:Hi,I’mgoingdoortodoortonighttotellpeopleabout
[originaltext]W:Hi.M:Hi,I’mgoingdoortodoortonighttotellpeopleabout
随机试题
Choosethecorrectletter,A,BorC.MuseumofAnthropology[br]Themuseumis
Advertisinginparticularreliesontargetingspecificgroupsofreaders,an
[originaltext]M:Today,weinviteMs.Lesleytotalkabouteducation.Howdoest
Sleepingtoolittleorfortoolongagesthebrainbyuptosevenyears.Get
美国组织行为学家斯普朗格尔把人的价值观分为六类,他分类的基础是()。A.按人员
函数f()、g()的定义如下所示,已知调用f时传递给其形参x的值是3,若以传值方
站用直流电源系统精益化评价中要求:直流电源系统应装设有防止过电压的保护装置。对于
基础心理学是研究()。 (A)正常成人心理现象的心理学基础学科 (B
男,15岁。因双侧颞下颌关节强直已行颞下颌关节假关节成形术,开始张口训练的时间应
随着样本量的增大,估计量的取值收敛于总体参数的真值,这个估计量具有()。A.一
最新回复
(
0
)