首页
登录
职称英语
To understand the marketing concept, it is only necessary to understand the
To understand the marketing concept, it is only necessary to understand the
游客
2024-02-19
57
管理
问题
To understand the marketing concept, it is only necessary to understand the difference between marketing and selling. Not too many years ago, most industries concentrated primarily on the【C1】______production of goods, and then【C2】______on "persuasive salesmanship"-- to move as much of these goods as possible. Such production and selling【C3】______on the needs of the seller to produce goods and then【C4】______them into money.
Marketing, on the other .hand, focuses on the wants of consumers. It begins with first analyzing the【C5】______and demands of consumers and then producing goods that will【C6】______them. This eye-on-the-consumer【C7】______is known as the marketing concept, which simply means that instead of trying to sell whatever is easiest to produce or buy for resale, the makers and dealers first try to find out what .the consumer wants to buy and then go about making it【C8】______for purchase. Every【C9】______-- design, production, distribution, promotion -- is made according to consumer demand.
This concept does not【C10】______that consumer satisfaction is given【C11】______over profit in a company. There are always two【C12】______to every business activity -- the firm and the customer and each must be satisfied before trade【C13】______Successful merchants and producers,【C14】______, recognized that the surest route to profit is【C15】______understanding customers. This concept has been recognized in such slogans as "Have it your way," and "You are the boss". A good example of the importance of satisfying the consumer【C16】______itself in mind.
1985, when Coca Cola changed the【C17】______of its drink. The non-acceptance-of the change by a significant【C18】______of the public brought【C19】______a quick restoration of the Classic Coke, which was then marketed alongside the new. King Customer【C20】______. [br] 【C13】
选项
A、appears
B、occurs
C、exists
D、succeeds
答案
B
解析
语义衔接题。trade与所填词构成主谓搭配。公司和顾客都满意之后才会发生trade(交易,买卖),选项B occurs“发生”符合语义。
转载请注明原文地址:http://tihaiku.com/zcyy/3464384.html
相关试题推荐
[originaltext]Itisoftennecessarytoreleaseafish,thatis,setitfreeaft
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
IsForeignLanguageLearningNecessary?1.目前各种翻译软件应有尽有2.有人认为没有必要再学外语3.我的看法
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
随机试题
Whereisthewoman’shusbandnow?[br][originaltext]W:Hello,Mr.Smith,this
[img]2015m2s/ct_etoeiclm_etoeiclzp_0201_201511[/img][originaltext](A)They’rest
Soccerisplayedbymillionsofpeopleallovertheworld,buttherehaveon
[originaltext](14)Allbigcitiesarequitesimilar.LivinginamodernAsia
Themainideaofthispassageisthat______.[br]Theword"phony"(Line13,P
增强神经-肌肉接头传递的因素A.Ca B.新斯的明 C.K D.胆碱酯酶
下列著作中属于语录体散文集的是( )。A.《汉书》 B.《战国策》 C.《论
(2016真题)某2层地上商店建筑,每层建筑而积为6000㎡,所设置的自动喷水灭
甲企业向银行申办一项金额为5000万元的贷款,未签订借款合同,分五次填开借据作为
关于施工节约能源制度的说法,不正确的有( )。A.四节一环保即节能、节地、节水
最新回复
(
0
)