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Coca-Cola has always been more focused on its economic bottom line than on g
Coca-Cola has always been more focused on its economic bottom line than on g
游客
2024-02-01
51
管理
问题
Coca-Cola has always been more focused on its economic bottom line than on global warming, but when the company lost a profitable operating license in India because of a serious water shortage there in 2004, things began to change. Today, after a decade of increasing damage to Coke’s balance sheet as global droughts dried up the water needed to produce its soda, the company has embraced the idea of climate change as an economically disruptive force.
"Increased droughts, more unpredictable variability, 100-year floods every two years," said Jeffrey Seabright, Coke’s vice president for environment and water resources, listing the problems that he said were also disrupting the company’s supply of sugar cane and sugar beets (甜菜). "When we look at our most essential ingredients, we see those events as threats."
Coke reflects a growing view among American business leaders and mainstream economists who see global warming as a force that contributes to lower GDP’s, higher food and commodity costs, broken supply chains and increased financial risk. Their position is at striking odds with the longstanding argument, advanced by the coal industry and others, that policies to curb carbon emissions are more economically harmful than the impacts of climate change.
In Washington, the World Bank president, Jim Yong Kim, has put climate change at the center of the bank’s mission, citing global warming as chief contributor to rising global poverty rates and falling GDP’s in developing nations. In Europe, the Organization for Economic Cooperation and Development, the Paris-based club of 34 industrialized nations, has begun to warn of Ihe steep costs of increased carbon pollution.
Nike, which has more than 700 factories in 49 countries, many in Southeast Asia, is also speaking out because of extreme weather that is disrupting its supply chain. In 2008, floods temporarily shut down four Nike factories in Thailand, and the company remains concerned about rising droughts in regions that produce cotton, which the company uses in its athletic clothes.
Both Nike and Coke are responding internally: Coke uses water-conservation technologies and Nike is using more synthetic material that is less dependent on weather conditions. At Davos and in global capitals, the companies are also lobbying governments to enact environmentally friendly policies. [br] Why did Coca-Cola lose the operating license in India in 2004?
选项
A、Its operating license was overdue.
B、It only focused on its economic bottom line.
C、India was lack of water resources.
D、It decided to fight against climate change.
答案
C
解析
本题询问可口可乐公司失去在印度的营业执照的原因。题干所问与第1句中when the company lost…in India一致,故该句because of后的内容即为本题答案。C中的lack of water resources“缺乏水资源”与原文中的serious water shortage“严重的水资源短缺”意思一致,故为答案。
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