首页
登录
职称英语
In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant i
In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant i
游客
2024-01-20
50
管理
问题
In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernardino, California. They carefully chose a busy corner for their location. They had run their own businesses for years, first a theater, then a barbecue restaurant, then another drive-in. But in their new operation, they offered a new, shortened menu: French fries, hamburgers, and sodas. To this minimal selection they added one new concept: quick service, no waiters or waitresses, and no tips.
Their hamburgers sold for fifteen cents. Cheese was another four cents. Their French fries and hamburgers had a remarkable uniformity, for the brothers had developed a strict routine for the preparation of their food, and they insisted on their cook’s sticking to their routine. Their new drive-in became incredibly popular, particularly for lunch. People drove up by the hundreds during the busy noontime. The self-service restaurant was so popular that the brothers had allowed ten copies of their restaurant to be opened. They were content with this modest success until they met Ray Kroc.
Kroc was a salesman who met the McDonald brothers in 1954, when he was selling milk shake-mixing machines. He quickly saw the unique appeal of the brother’s fast food restaurants and bought the right to franchise(授权)other copies of their restaurants. The agreement included the right to duplicate the menu, the equipment, even their red and white buildings with the golden arches.
Today McDonald’ s is literally a household name. Its names for its sandwiches have come to mean hamburger in the decades since the day Ray Kroc watched people rush up to order fifteen-cent hamburgers. In 1976, McDonald had over $1 billion in total sales. Its first twenty-two years is one of the most incredible success stories in modern American business history. [br] As used in this passage, the word "minimal" means ______.
选项
A、attractive
B、interesting
C、basic
D、novel
答案
C
解析
本题属于词汇语义题,提问的是单词minimal的意思。第一段最后一句话说,除了这个基本菜单外,他们还加进了一个新概念,那就是:快服务,无侍者,无小费。minimal的原义是“最小限度的,最小量的”。在这个语境中,它的意思就是basic。所以,正确答案是C)项。
转载请注明原文地址:http://tihaiku.com/zcyy/3378493.html
相关试题推荐
[originaltext]M:Hi,MissRowling,howoldwereyouwhenyoustartedtowrite?
[originaltext]M:Hi,MissRowling,howoldwereyouwhenyoustartedtowrite?
[originaltext] Ifyouhavebrothersandsisters,youknowit’scompletelynatu
[originaltext] (19)Whencarsfirststartedappearingonthestreetinthewor
[originaltext]ThreeItalianconsumergroupshaveaccusedMcDonald’sofburd
[originaltext]TheAuthorsGuild,awritingassociation,hasstartedthenew
[originaltext]TheAuthorsGuild,awritingassociation,hasstartedthenew
[originaltext]TheAuthorsGuild,awritingassociation,hasstartedthenew
[originaltext]Mr.Fosterstartedhispublishingbusinesswithonlyonemaga
In1939twobrothers,MacandDickMcDonald,startedadrive-inrestauranti
随机试题
Moderntechnologyandsciencehaveproducedawealthofnewmaterialsandn
Myfatherhaspromisedtoputhiscarentirelyatour______fortheholiday.A、d
关于肠扭转,下列哪项是错误的A.急性小肠扭转多见于青壮年 B.饱食后剧烈活动可
A.妊娠20周后胎儿宫内死亡 B.妊娠13~27周末分娩 C.妊娠28-36
下列不计人宗地面积范围的有()。A.无明确使用权属的冷巷.巷道或间隙地 B.
某金融机构卖给某线缆企业一份场外看涨期权。为对冲风险,该金融机构发行了一款结构
根据政府采购法律制度的规定,下列情形中,采购人可以采用单一来源方式采购的有()
盾构法施工隧道具有以下优点()。A、施工不受风雨等气候条件影响 B、当隧道穿
治疗急性胰腺炎(水肿型)的主要措施是() A.手术 B.抑制或减少胰腺分泌
最新回复
(
0
)