首页
登录
职称英语
Cable TV has experienced tremendous growth as an advertising medium because
Cable TV has experienced tremendous growth as an advertising medium because
游客
2023-12-10
59
管理
问题
Cable TV has experienced tremendous growth as an
advertising medium because it has some important advantages. A
primary one is selectivity. Cable subscribers tend to be younger,
more fluent, and better educated than nonsubscribers and have【M1】______
greater purchasing power. Moreover, the specialized programming
on the various cable networks reaches very general target markets.【M2】______
Many advertisers have turned to cable because of the
opportunities it offers to narrowcasting, or reaching very【M3】______
specialized markets. For example, MTV is used by advertisers in
the United States and many other countries to reach teenagers and
young adults. CNBC is now the worldwide leader in business news
and reaches a highly educated and rich audience. ESPN has
become synonymous as sports and is very popular among【M4】______
advertisers who want to target men of all ages.
Advertisers are also interested in cable because of its low cost
and flexibility. Advertising rates on cable programs are much
lower than that for the shows on the major networks. Advertising【M5】______
time on network shows can cost two to three times as much on a
cost-per-thousand basis of in some time periods. 25 Spot【M6】______
advertising is also considerately cheaper on most cable stations,【M7】______
while local cable is most affordable television advertising vehicle【M8】______
available. This makes TV a much more unviable media option for【M9】______
smaller advertisers with limited budgets and those interested in
targeting their commercials to a well-refined target audience. Also,【M10】______
cable advertisers generally do not have to make the large up-front
commitments, which may be as much as a year in advance, the
networks require. [br] 【M7】
选项
答案
considerately--considerably
解析
词汇错误。此处考查的是形近词的辨析。considerately是副词,意为“体贴地,考虑周到地”,副词considerably意为“相当多地,相当大地”。此处considerably cheaper表示“便宜很多”,符合文意。
转载请注明原文地址:http://tihaiku.com/zcyy/3260457.html
相关试题推荐
SowhydoItalkaboutthebenefitsoffailure?Simplybecausefailuremeant
SowhydoItalkaboutthebenefitsoffailure?Simplybecausefailuremeant
SowhydoItalkaboutthebenefitsoffailure?Simplybecausefailuremeant
AustraliahasbeenacontinentwithfewpeoplemainlybecauseofA、thehot,drye
Britainwasby1830the"workshopoftheworld"becauseofA、agriculturalrevolut
ForMrs.Saxby,theresumeisall-important,becauseit[br][originaltext]M:A
ForMrs.Saxby,theresumeisall-important,becauseit[br][originaltext]M:A
ForMrs.Saxby,theresumeisall-important,becauseit[br][originaltext]M:A
ForMrs.Saxby,theresumeisall-important,becauseit[originaltext]M:Asyou
SomewordsinthebasicwordstockaresaidtobestablebecausetheyA、arecompl
随机试题
LanguageFamiliesAllofthelanguageswithinala
公款吃喝,上有禁令,下有批评。然而,禁归禁,吃归吃,再穷的地方照样在不断地吃。而这些吃客们不知道是否想过:他们吃掉的岂止是美味佳肴,还有•辛国的希望呵!
[audioFiles]2019m9x/audio_ezfj_018_201909[/audioFiles]
ArobotissolifelikethatitssweatsarehelpingtheUSArmytotestprote
[originaltext]M:Arthur’sfarewelldinneristhisweekend.W:WishIcouldtake
刘某,女,28岁,已婚,多梦,头晕,乏力3年余,时见少腹弦急,外阴部寒冷,目眩脱
患者男,57岁。右股骨下段骨肉瘤,需进行化疗,以下护理措施不正确的是A、静脉注射
嵌入式衍生工具是指嵌入在()中的衍生金融工具。A:金融合约 B:衍生合同 C
对于交易型开放式指数基金(ETF),以下说法正确的是( )。A.以蓝筹股指数为
该鼠笼型电动机全压起动时起动回路的額定输入容量为()(选最接近的一个
最新回复
(
0
)