首页
登录
职称英语
[originaltext]W: Sam, could you review the results of the survey on leisure spo
[originaltext]W: Sam, could you review the results of the survey on leisure spo
游客
2023-09-07
61
管理
问题
W: Sam, could you review the results of the survey on leisure sporting activities again? We need to plan our proposal for tomorrow’s meeting.
M: Sure. I’ve summarized the results in the handout, broken down by consumer age groups and sporting activities. The survey was administered to 550 men and women between the ages of 18 and 55 years old The results have been compiled in the following age groups: 18 to 26, 27 to 35, 36 to 45, and 46 to 55. According to the results, the most active group involved in sporting activities are those between 18 and 26 years old, followed by those 36 to 45 years old.
W: Okay.
M: As far as particular sports are concerned, people in these two groups cited jogging as their favorite recreational sport followed by skiing, tennis, swimming, and cycling.
W: Hmm. Based on what you’ve said, I think we should consider targeting the 18 to 26 year-old age group more in the future. I also feel we should consider expanding our line of athletic shoes, particularly jogging and tennis footwear. We also have to come up with a more appealing slogan aimed at this age group.
M: I see what you mean. However, when these results are compared with the survey carried out three years ago, we can see a growing trend among older consumers-those 14, I mean 46 to 55-who are becoming more conscious and concerned about staving fit. I believe this trend will continue, so we should focus on this group instead.
W: I see your point. Well, let’s meet again on Wednesday to iron out more of the details of this proposal.
选项
A、Launch a new promotion campaign.
B、Target the 46 to 55 year-old age group.
C、Produce more athletic shoes.
D、Sell the fitness apparatus.
答案
B
解析
根据对话,男士提出近年的流行趋势是老年人健康意识不断提高,所以建议市场策略应集中在46到55这个年龄段。故答案是B。
转载请注明原文地址:http://tihaiku.com/zcyy/2994080.html
相关试题推荐
[originaltext][26]LastsummerIwentthroughatrainingprogramandbecam
[originaltext][26]LastsummerIwentthroughatrainingprogramandbecam
[originaltext]W:Hello?MayIspeaktoBillJohns?M:Hi,Amy.ThisisBill.W:
[originaltext]M:ThisTVsetisgettingworseandworse.Nowitdoesn’tworkat
[originaltext]M:ThisTVsetisgettingworseandworse.Nowitdoesn’tworkat
[originaltext]M:ThisTVsetisgettingworseandworse.Nowitdoesn’tworkat
[originaltext]M:ThisTVsetisgettingworseandworse.Nowitdoesn’tworkat
[originaltext]Inthecaseofmobilephones,changeiseverything.[32]Rece
[originaltext]Inthecaseofmobilephones,changeiseverything.[32]Rece
[originaltext][26]InAmerica,driver’seducationispartoftheregularhi
随机试题
Forthispart,youareallowed30minutestowriteanessaybasedonthepictu
Whenwasthelasttimeyouflashedafakesmileattheoffice?Forsome,it
Consumersarebeingconfusedandmisledbythehodge-podge(大杂烩)ofenvironmen
由于信息系统工程技术发展速度快、技术手段更新速度快,新系统工程在建设过程中变更频
A.枇杷叶、百部、款冬花B.甘草、黄芪、党参C.麻黄、桂枝、升麻D.马兜铃、百部
继承从被继承人死亡时开始。()
圆轴直径为d,剪切弹性模量为G,在外力作用下发生扭转变形,现测得单位长度扭转角为
只能对现有的应收账款进行质押。( )
洗钱的阶段不包括()。A.处置阶段 B.培植阶段 C.洗白阶段 D.融合
将交流电转换成直流电的设备是()。A.整流设备 B.逆变器 C.直流变换器(
最新回复
(
0
)