首页
登录
职称英语
Advertising is a multibillion dollar business in the United States. More tha
Advertising is a multibillion dollar business in the United States. More tha
游客
2023-09-03
61
管理
问题
Advertising is a multibillion dollar business in the United States. More than 33 billion dollars are spent each year for advertising. Advertisements and commercials pay for most television and radio programs. Advertisements also pay for the cost of magazines and newspapers and help sell a product to consumers. It tells about the product. It tells people that the product is better than other products, and it makes the name of the products famous.
Most people see and hear advertising many times every day. Advertisements, or ads, are everywhere. They are in newspapers and magazines; they are on radio and TV; they even come to our mailboxes at home.
Companies or businesses buy space for their ads in newspapers and magazines. They might buy half of a page, one-quarter of a page, or one-eighth of a page. Newspaper ads usually tell customers about sales or special prices in nearby retail stores. Local businesses often advertise in the newspaper because many people in the local area read the paper every day, and the ads may change everyday.
Newspapers also have classified ads. Classified ads are a special secial section of the newspaper. These ads are very small. People advertise things tha they want to buy, sell, or rent. Anyone can buy an ad in the classified section.
On radio and TV, advertisers buy lime. They may buy a 30-second or a 1-minute commercial. TV time is very expensive, and it is even more expensive on more popular TV and radio shows. A 30-second commercial might cost $150 000, but if60 million people are watching the program, the cost per person is about 1/4 cent.
Another way to tell the consumer about a product is by direct-mail advertising. Companies mail advertisements to consumers. These ads are in the mailbox almost every day. They are mailed .directly to the consumer. If advertisers want to sent the ad to everyone in the neighborhood or in the city’, they send the ad to "Occupant" or "Resident". This way the ad goes to every house in the area. [br] Which of the following about newspaper ads is NOT true?
选项
A、Newspaper ads tell people sales information.
B、Newspaper ads can make a product famous.
C、Local business prefers newspaper ads.
D、Newspaper ads attract customer most.
答案
D
解析
A项意为“报纸广告告诉人们销售信息”;B项意为“报纸广告可以使产品出名”;C项意为“当地的商业界更喜欢用报纸广告告诉人们销售信息”;B项意为“报纸广告最能吸引顾客”。文中讲到了"Newspaper ads usually tell customers about sales or special prices in nearly retail stores.”和"Local business often advertise in the newspaper because many people in t
转载请注明原文地址:http://tihaiku.com/zcyy/2981334.html
相关试题推荐
TelevisionhastransformedpoliticsintheUnitedStatesbychangingtheway
TelevisionhastransformedpoliticsintheUnitedStatesbychangingtheway
TelevisionhastransformedpoliticsintheUnitedStatesbychangingtheway
TelevisionhastransformedpoliticsintheUnitedStatesbychangingtheway
OnthelastshoppingdaybeforeChristmas,storesacrosstheUnitedStatesw
OnthelastshoppingdaybeforeChristmas,storesacrosstheUnitedStatesw
OnthelastshoppingdaybeforeChristmas,storesacrosstheUnitedStatesw
[originaltext]Onethousandfortydollars:That’showmuchThomasWellersp
[originaltext]DuringWorldWarII,GreatBritainandtheUnitedStatestrie
[originaltext](32)ItisnoteasytobecomeadoctorintheUnitedStates.
随机试题
Confirmingwhatwomenhavelongknown,anAmericanstudyreleasedonWednesd
【T1】大多数人在初次见面的时候会握手或用眼神交流。(makeeyecontact)男人通常伸出右手跟人握手。有时,他们会把左手放在双方握着的右
TheFutureofGeneralMotors(GM)IsYoursWehaveeverything
Itseemslogical:Collegegraduateshavelowerunemploymentandearnmoreth
CanLondonhandleanother300-coversteakrestaurant?TheDanishrestaurant
含氯消毒剂不具有下列哪种毒性作用A.对呼吸道的伤害作用 B.对皮肤黏膜的伤害作
A.酮替芬 B.伯克纳 C.色甘酸钠 D.氯苯那敏 E.开瑞坦既有稳定肥
若i是虚数单位,复数z满足(1+i)z=i,则复数2对应的复平面上的点的坐标是_
2017年初,某医院召开药事管理与药物治疗学委员会会议和抗菌药物管理工作组审议会
(2017年真题)保证合同是保证人与债权人订立的主债务人不履行其债务时,由保证人
最新回复
(
0
)