首页
登录
职称英语
It is not, by any means, the world’s oldest company. There are Japanese hote
It is not, by any means, the world’s oldest company. There are Japanese hote
游客
2023-08-22
61
管理
问题
It is not, by any means, the world’s oldest company. There are Japanese hotels dating back to the 8th century, German breweries that hail from the 11th and an Italian bank with roots in the 15th. What is unusual about IBM, which celebrates its 100th birthday next week, is that it has been so successful for so long in the fast-moving field of technology. How has it done it?
IBM’ s secret is that it is built around an idea that transcends any particular product or technology. Its strategy is to package technology for use by businesses. At first this meant making punch-card tabulators(卡片穿孔机), but IBM moved on to magnetic-tape systems, PCs, and most recently services and consulting. Building a company around an idea, rather than a specific technology, makes it easier to adapt when industry "platform shifts" occur.
True, IBM’ s longevity is also due, in part, to dumb luck. It almost collapsed early on because its bosses were hesitant to abandon punch cards. And it had a near-death experience in 1993 before Lou Gerstner realized that the best way to package technology for use by businesses was to focus on services. An elegant organising idea is no use if a company cannot come up with good products or services, or if it has clueless bosses. But on the basis of this simple formula—that a company should focus on an idea, rather than a technology—with which today’s young tech giants can live for 100 years?
The most obvious example is Apple(founded in 1976). Like IBM, it had a near-death experience in the 1990s, and it is dangerously dependent on its founder, Steve Jobs. But it has a powerful organising idea: take the latest technology, package it in a simple, elegant form and sell it at a high price. Apple has done this with personal computers, music players, smartphones and tablet computers. Apple has already shifted from PCs to mobile devices.
The animating idea of Amazon(founded in 1994)is to make it easy for people to buy stuff. It began by doing this for books, but has since applied the same idea to other products: music, groceries, even computing power and storage.
Consider, by contrast, three product-based firms. Dell(founded in 1984)made its name building PCs more efficiently than anyone else and selling them direct to consumers. That model does not neatly transfer to other products. Microsoft(1975)is hugely dependent on Windows, which is its answer to everything. But software for a PC may not be the best choice to run inside a phone or a car. All these firms are linked to specific products, not deeper philosophies, and are having trouble navigating technological shifts. [br] What’ s the similarities between Amazon and Apple according to the passage?
选项
A、Selling products online.
B、Making computers.
C、Having a powerful organizing idea.
D、Selling smartphones.
答案
C
解析
推断题。根据题干中的提到的中的亚马逊和戴尔在文中都讲到二者有强大的公司理念,这就是二者的共同点。A在网上卖东西是亚马逊的特征.不是苹果的。D卖智能手机是苹果的,不是亚马逊的特点。C制造电脑是戴尔的特征。因此,正确答案是C。
转载请注明原文地址:http://tihaiku.com/zcyy/2949046.html
相关试题推荐
[originaltext]ThereisoneforeignproducttheJapanesearebuyingfastert
[originaltext]ThereisoneforeignproducttheJapanesearebuyingfastert
[originaltext]Culturalcontrolsaretheoldestmethodsthathavebeenused
[originaltext]Culturalcontrolsaretheoldestmethodsthathavebeenused
[originaltext](19)Japanesefamiliesareexperiencingasocialrolereversa
[originaltext]M:I’veheardthatyouworkatarenewableenergycompany.Canyo
[originaltext]AnewenemyisthreateningJapanesetraditions:leisure.Asp
[originaltext]AnewenemyisthreateningJapanesetraditions:leisure.Asp
[originaltext]JapanesestyleconversationsdevelopquitedifferentlyfromW
[originaltext]JapanesestyleconversationsdevelopquitedifferentlyfromW
随机试题
WiththeUSeconomyslowingdown,layoffsareeverywhere.Noindustryisspar
中国经济正处在转型的关键阶段。中国已经不能继续沿用高消耗、高投入的旧模式,而必须加大力度调整经济结构和转变经济增长方式。我国将继续推进行政管理(admi
人教版高中必修教材每册书课内学习计划都包含“梳理探究”部分,并且每册有3个专题,
甲乙丙丁四个建筑队分别承担相同的施工任务。由于设备原因,当甲乙丙同时开工时,丁已
共用题干 患者男性,35岁。因腿部刺伤后出现全身肌肉强直性收缩,阵发性痉挛,诊
(2020年真题)消防救援机构对某技术服务机构的违法行为做出了二万元罚款的行政处
最早应用“启发式”进行教学的中外教育家分别是( )A.孔子、苏格拉底 B.孔
英国“现实视觉”公司最近宣布研制了新型计算机三维液晶显示屏。新型三维液晶显示屏通
堪称为解表散风通用的药是A.生姜 B.香薷 C.紫苏 D.荆芥 E.藁本
关于CM承包模式的说法,正确的是()。A.使工程项目实现有条件的“边设计,
最新回复
(
0
)