首页
登录
职称英语
[originaltext] When you turn on the radio, you hear an advertisement. When y
[originaltext] When you turn on the radio, you hear an advertisement. When y
游客
2023-07-08
80
管理
问题
When you turn on the radio, you hear an advertisement. When you watch television, you hear and see an advertisement. If you turn the pages of a newspaper or magazine, again you find an advertisement. If you walk down the street, you see one advertising board after another. All day, every day, people who want to sell you something compete to catch your attention. As a result, advertisements are almost everywhere. In the West, advertisements are the fuel that makes mass media work. The government does not give money to mass media such as TV stations, newspapers, magazines and radio stations. They are all owned privately. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.
Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means of "keeping your name before the public". And some people thought that advertising was "truth well told". Now more and more people describe it in this way: Advertising is the paid, non-personal, and usually persuasive description of goods, services and ideas through various media.
All advertisements try to make people believe that the product, idea, or service advertised can do well to them. Advertisements exist everywhere in our lives.
Questions 16 to 18 are based on the passage you have just heard.
16. What is the passage mainly about?
17. What’s the financial source of the privately owned mass media?
18. According to the passage, what is one of the features of advertisements?
选项
A、The local governments.
B、Their owners’ families.
C、Advertisements.
D、The audience.
答案
C
解析
细节题。文章中提到政府并不拨钱给私人媒体,所以他们的资金只能从广告中得到。
转载请注明原文地址:http://tihaiku.com/zcyy/2818047.html
相关试题推荐
[originaltext]Cottonvilleisanewprisonspeciallydesignedforwomencrim
[originaltext]Cottonvilleisanewprisonspeciallydesignedforwomencrim
[originaltext]Cottonvilleisanewprisonspeciallydesignedforwomencrim
[originaltext]M:WhocameupwiththeideaofFather’sDay?W:HernamewasSon
[originaltext]M:WhocameupwiththeideaofFather’sDay?W:HernamewasSon
[originaltext]AsmorewomenintheUnitedStatesmoveuptotheprofessiona
[originaltext]M:Excuseme,areyouwaitingforbuyingtheconcertticket?W:Y
[originaltext]Tenyearsagoasmallboyfelloffhisbicyclebecausehewan
[originaltext]SomestudentsattheOpenUniversityleftschool20yearsago
[originaltext]SomestudentsattheOpenUniversityleftschool20yearsago
随机试题
Whatproblemdoesthespeakermention?[originaltext]Hello,Ms.Lee.ThisisTri
WhentheTVviewerturnsonhisset,whatsortofprogramsdoeshehavetoc
[originaltext]OfficialsinnorthernBrazilsayafour-dayriotatanotoriously
科举制被证明是比它之前的任何考试制度都更公平、影响更深远。Theimperialexaminationsystemprovedtobefairer
关于“审核证据”的理解,正确的有()。 A.审核证据是可证实的信息 B.审
关于联合体协议书,下列说法正确的有()A.联合体协议书中应明确联合体牵头人,
(2017年真题)表见代理的构成要件包括()。A.相对人主观上为善意 B
()是通过满足员工的需要而使其努力工作,从而实现组织目标的过程。A.工资 B.
在工程成本核算的任务中,反映和监督施工项目成本计划的完成情况,为项目成本预测,项
建筑抗震设防分类中属于使用上人员稀少且震损不致产生次生灾害的建筑工程的是(
最新回复
(
0
)