首页
登录
职称英语
The purchase process is initiated when a consumer becomes aware of a need. Th
The purchase process is initiated when a consumer becomes aware of a need. Th
游客
2025-03-26
31
管理
问题
The purchase process is initiated when a consumer becomes aware of a need. This awareness may stem from an internal source such as starvation or an external source such as TV commercials or promotions. Awareness of such a need motivates the consumer to search for information about options with which to fulfill the need. This information is readily available from varied sources. Once alternatives have been identified through these sources, consumers start to weigh one option against another, paying particular attention to those attributes they consider vital. To attract more regular customers, many companies continue to communicate with their customers after a purchase in an effort to influence post-purchase satisfaction and behavior.
选项
答案
当消费者意识到需要什么东西时,就开始购物了。这种需求意识可能有内因,如饥饿,也可能有外因,如电视广告或促销。意识到这种需求促使消费者搜寻信息,以便做出选择来满足自己的需求。这种信息有不同的源头,因此很容易得到。一旦通过这些信息源确定了可供挑选的商品,消费者开始货比三家,特别在意自己认为至关重要的特点。为了吸引回头客,许多公司在售后继续与顾客保持联系,目的是对售后满意度和购物行为产生影响。
解析
转载请注明原文地址:https://tihaiku.com/zcyy/4013385.html
相关试题推荐
In1998consumerscouldpurchasevirtuallyanythingovertheInternet.Books
Consumer______infoodproductshasbeenshakenbyseveralrecentscandals.A、con
Onceapictureisprovedtobeaforgery,itbecomesquite______.A、unworthyB、wo
Inflationisaneconomicconditioninwhichpricesforconsumergoodsincrea
Inflationisaneconomicconditioninwhichpricesforconsumergoodsincrea
Inflationisaneconomicconditioninwhichpricesforconsumergoodsincrea
Inflationisaneconomicconditioninwhichpricesforconsumergoodsincrea
Inflationisaneconomicconditioninwhichpricesforconsumergoodsincrea
Inflationisaneconomicconditioninwhichpricesforconsumergoodsincrea
Mostpeoplewouldprobablyagreethatmanyindividualconsumeradvertsfunct
随机试题
传统的中国绘画是一门独特的艺术(fineart),无论是风格还是技巧都与世界其他艺术门类迥然不同。中国人绘画采用毛笔(brush)蘸墨汁或颜色,灵巧地
TheProblemsofTakingEnglishCoursesThroughEnglishWhenstudent
Forthispart,youareallowed30minutestowritealetterofcomplaintonthe
在新闻选择的标准中,实际操作时首先使用的是()A.可读性标准 B.舆论导向标准
以下陵墓中,封土形式为宝城宝顶的有( )。A.秦始皇陵 B.汉茂陵 C.唐乾
电流截断是指电流在自然零点前平滑降至零的现象。
若在数值单元格中出现一连串的“#”符号,希望正常显示则需要()A.重新输入数据
假设银行一年期存款利率为2.28%,贷款利率为5.85%,投资市场的平均收益率为
企业员工素质测评的准备阶段包括以下步骤:①制定测评方案;②组织强有力的测评小组;
以下哪一项不是法治和人治的区别A.人治注重人的作用,法治完全不考虑人的作用 B
最新回复
(
0
)