首页
登录
职称英语
I am always a little puzzled when I hear people complain about the difficult
I am always a little puzzled when I hear people complain about the difficult
游客
2025-01-16
39
管理
问题
I am always a little puzzled when I hear people complain about the difficulties of finding a good job. Young people in their 20s express dissatisfaction that all the good jobs have been taken by those in their 40s. People in their 40s, trapped in the middle groups of the workforce, complain about waiting for their elders to. make room for them at the top. Older employees worry about being forced out of the job market prematurely by younger people willing to work at entry-level wages. It is not a pretty picture.
But I do not buy it. In my view, differences between generations are not a problem but an opportunity—if you remember to apply some basic principles of self-marketing. Most of us learned from Marketing 101 textbooks that there are four phases in the life cycle of a product or brand. The names may differ, but essentially the four phases are Introduction, Growth, Maturity and Decline. As a manager of high-profile athletes for more than 30 years, I know that these four phases certainly apply to the career and marketability of an athlete.
An athlete’s introduction or start-up phase is when he or she starts competing, does well and captures the attention of people in the sport. Introduction turns into the growth phase when the athlete goes from being a promising performer to an established star. That’s when everybody wants a piece of the athlete’s time and he must stay focused on his primary talent and not get distracted by side issues.
For an athlete, the toughest thing about the mature phase may simply be recognizing that he or she is in it. If you’re marketing a bar of soap it is easy to tell if the product is mature. It is there in the stagnant or shrinking sales figures. It is different with athletes. Not only do they think the growth phase will never end, but they often deny that there is any decrease in their athletic skills or marketability, no matter what the numbers say.
The decline phase for an athlete may sound harsh, but it doesn’t have to be if he or she thinks of it as a reflective phase. In this phase an athlete can have tremendous future as a legendary figure who functions as an ambassador for his or her sport. If you substitute "employee" for "athlete" in these examples, these four phases apply to any individual’s career.
I genuinely believe that whenever people face a career crisis, a big reason is because they are "out of phase." I have always been a tremendous advocate of recruiting older workers. With the massive downsizing of corporate America, there are tens of thousands of talented men and women over the age of 50 who feel shut out of the work-place. To me, these people are a gold mine—not because they are available but rather because they possess the qualities that employees in the introduction and growth phases lack, namely wisdom and experience. And since many of them received generous early-retirement packages, money is not their sole motivation. In other words, they are affordable.
If I were marketing myself in the mature phase, I’d focus on these qualities. Wisdom, experience and affordability make up a potent package. But you cannot do that unless you first recognize and fully appreciate the phase you are in. [br] The author thinks highly of older employees because ______.
选项
A、they are good at marketing themselves
B、they are obedient and can be easily controlled
C、they possess better qualities in the growth phase
D、they have more wisdom, experience and affordability
答案
D
解析
这是道作者态度题。解题句为“To me,these people are a gold mine — not because they are available but rather because they possess the qualities that employees in the introduction and growth phases lack,namely wisdom and experience.”(对我而言,这些人简直是金矿,不是因为他们即时可用,而是因为他们拥有入门和成长阶段的雇员所不具备的品质——智慧与经验。)
转载请注明原文地址:https://tihaiku.com/zcyy/3915205.html
相关试题推荐
Ifeveryoneis________tootherpeople’ssuffering,thenthesocietywillbediff
Thesecondlittlepigwasunlucky.Hebuilthishousefromsticks.Itwasbl
Thesecondlittlepigwasunlucky.Hebuilthishousefromsticks.Itwasbl
Thesecondlittlepigwasunlucky.Hebuilthishousefromsticks.Itwasbl
Afteryearsspentinacademia,he’sfindingitdifficulttoattunehimselftoth
InorderforpeopletomakethemostoftheInformationSociety,theymusth
Thankyou,Mr.Bishop,AssistantViceMinisterLi,ChinesePeople’sAssociat
Thankyouall.Thankyou.Thankyousomuch.Thankyou.Anditis,asalways
下面你将听到一段有关城市规划与环保的讲话。[originaltext]Withtwo-thirdsofpeopleexpectedt
下面你将听到一段有关城市规划与环保的讲话。[originaltext]Withtwo-thirdsofpeopleexpectedtoli
随机试题
PassageFour[br]Whatisthemainideaofthispassage?Secondaryschoolsshould
A.limitedB.idealC.motivatedD.sourcesE.distributedF.assignedG
Theeurozone,whichhasadoptedtheeuroasitssolelegalcurrency,isnow
在抗震设防7度去,A级高度的框架—剪力墙结构的最大适用高宽比,下列哪一个数值是恰
流行病学研究的三种基本方法是A.实验法、对比法、观察法 B.观察法、随机分配法
按照《证券监督管理条例》的要求,以下()公司应当建立独立董事制度。A.经营证券
猩红热患儿辅助检查,白细胞总数增高,其中哪种细胞含量最多A.中性粒细胞 B.嗜
变压器的工作是以什么为基础的?()A.电压放大原理 B.电磁感应原理 C
C
关于建造师和项目经理的说法,正确的是()。A.大、中型工程项目施工的项目经
最新回复
(
0
)