首页
登录
职称英语
To understand the marketing concept, it is only necessary to understand the
To understand the marketing concept, it is only necessary to understand the
游客
2024-10-19
32
管理
问题
To understand the marketing concept, it is only necessary to understand the difference between marketing and selling. Not too many years ago, most industries concentrated【C1】______on the efficient production of goods, and then relied on "【C2】______salesmanship" to move as much of these goods as possible. Such production and【C3】______focuses on the needs of the seller to produce goods and then【C4】______them into money.
Marketing,【C5】______, focuses on the wants of consumers. It begins with first analyzing the【C6】______and demands of consumers and the producing goods that will satisfy them. This eye-on-the-consumer approach is known as the marketing concept, which simply means that【C7】______trying to sell【C8】______is easiest to produce or buy for resale, the makers and dealers first【C9】______to find out what the consumer wants to buy and then【C10】______making it【C11】______for【C12】______.
This concept does not imply that business is benevolent or that consumer satisfaction is given【C13】______over profit in a company. There are always【C14】______to every business transaction — the firm and the customer — and each must be satisfied before trade occurs. Successful merchants and producers, however, recognize that the surest route to profit is【C15】______understanding and catering to customers.
A(n)【C16】______example of the importance of catering to the consumer【C17】______itself in mid-1985, when Coca Cola changed the flavor of its drink. The【C18】______of the new flavor by a【C19】______portion of the public【C20】______a prompt restoration of the Classic Coke, which was then marketed alongside the new. King Customer ruled! [br] 【C19】
选项
A、small
B、considerable
C、meaningful
D、considerate
答案
B
解析
篇章题。上下文理解题。第一,根据本段首句指出的这是一个表现迎合消费者至关重要的突出例子,同时又根据“回归经典可乐运动”的发起,可以推断出反对新口味的人数不会很少。选项considerable“相当大的,可观的”,指在数量、范围或程度上很大,如:a considerable distance一段颇远的距离。此处为“相当多的一部分公众”,正合题意,为正确答案。small表数量少,与题意正好相反。meaningful“有意义的”。considerate拼写与considerable相近,但含义相差较远,意为“考虑周到的”。可见二者也均不符题意。
转载请注明原文地址:https://tihaiku.com/zcyy/3808287.html
相关试题推荐
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
随机试题
It’s10p.m.Youmaynotknowwhereyourchildis.Butthechipdoes.T
—Letmeaskyousomequestionsabouttheaccidentyouwitnessed.—______—Thank
YYZZZYZZYisto221112112asYYZZYZZYisto______.2.21121e+007(从题意可知,Y相当于2,Z相当于1
轴力背离截面为负;轴力指向截面为正。
A.血磷升高 B.血钙降低 C.两者都有 D.两者都无维生素D代谢障碍时
仲裁又称为( )。A.协商 B.诉讼 C.公断 D.打官司
A.异丙肾上腺素 B.克伦特罗 C.色甘酸钠 D.二丙酸倍氯米松 E.沙
双胍类降血糖作用的机制是A.刺激胰岛B细胞 B.抑制糖原异生,促进组织摄取葡萄
2008年7月1日,昆明特大暴雨造成库存的刺五加注射液被雨水浸泡。某药业公司云南
某施工单位在土方施工作业过程中,为有效防治扬尘大气污染,施工现场采取比较得当的措
最新回复
(
0
)