Many countries will not allow cigarette advertising in their newspaper or on

游客2024-10-19  11

问题     Many countries will not allow cigarette advertising in their newspaper or on TV — especially【C1】______the advertisements are usually written with young people in mind.【C2】______advertising, the tobacco companies have begun to【C3】______sports events. They give money to football, motor racing, tennis and a number of【C4】______sports【C5】______condition that the name of the cigarette is【C6】______. This is now【C7】______concern, because it does exactly what many【C8】______try to do — suggest that smoking has some connection【C9】______being strong and athletic.
    In all this, the point of view of the non-smokers has to be【C10】______as well: " I【C11】______smoker would stop【C12】______the air. I wish I could eat in a restaurant without having to smell cigarettes smoke. " It has been【C13】______that, in a room where a large number of people are smoking, a non-smoker will breathe in the【C14】______of two or three cigarettes during an evening.【C15】______, non-smokers are now majority in many western countries. More and more people are giving up the habit, discouraged by high prices, influenced by【C16】______advertising or just aware that smoking is no longer really a polite thing to do.
    Faced with【C17】______sales, the western tobacco companies have begun to look outside then-own countries. They have begun advertising campaigns to persuade young people in developing countries that smoking American or British or French cigarette is a sophisticated western habit, which they should copy.【C18】______, more and more young people are spending【C19】______money they have on a product which the West recognizes as unhealthy and no longer wants. The high number of young smokers in India, in South America and in South East Asia will become tomorrow’s【C20】______. [br] 【C2】

选项 A、In the place of
B、In place of
C、Besides
D、Except

答案 B

解析 篇章题。上下文理解题。前面一句已交待禁止香烟广告,因此可排除besides选项。besides意为“除此之外……还”,如:Be—sides English,he has to study German.除了英语,他还要学德语。besides后面的内容包含在所学内容之中。如选此项,就意味着“除了做广告还进行别的促销”,这样就和前句“禁止广告”的含义冲突,因此,不能选此项。另外,后面的句子又告诉读者烟草公司在另想法子宣传香烟,因此,应选in place of,表不做广告,而做别的宣传。in place of是惯用表达,意为“替代”,相当于instead of,如:In place of learning English,she began to learn French.她开始学法语了,而不是学英语。in the place of不是惯用表达,没有“替代”之意,不能选。except意为“除……之外”,指一个整体中仅此为例外,其他均不这样,如:We all went except John.除了约翰外,我们都去了。
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