首页
登录
职称英语
As the great low ebb of high tech sweeps through the world of online commerc
As the great low ebb of high tech sweeps through the world of online commerc
游客
2024-09-24
1
管理
问题
As the great low ebb of high tech sweeps through the world of online commerce, two kinds of sites are weathering the storm. The first group is often referred to as "clicks and mortar" — online extensions of stores like Wal-Mart or Sears. They take an existing, traditional business and extend it into the online arena. The second group provides a unique service made possible by the Internet’s special characteristics. Job sites and online auctioneer e-Bay are both good examples of the new breed of business that the Internet continues to foster.
Cafepress. com is one of the latter group. It’s a website that provides users with online stores where they can sell shirts, mugs, and mouse pads customized with their own logos and / or slogans. By itself, this is a fairly useful service, and an example of how the Internet has changed the art of marketing and customer service.
Cafepress. com, however, is rather remarkable for another reason. Customers don’t need to print large lots of items. They don’t need to worry about shipping the goods to their customers. And they don’t need to talk to another human being to get their store "built" in the first place. The site lets you upload an image and choose what sort of item you’d like it to appear on. You can then choose how much to mark the item up — the difference between the item’s base cost and your mark-up price is your profit.
Base prices are high, but understandable when you consider what cafepress. com does for the initial investment. An 11-ounce mug starts at $ 10. 99. For that, cafepress. com prints the mug on a piece-by-piece basis, provides the ordering software, handles the money, packs it, and ships it for you. The mug’s purchaser pays shipping and handling costs; the store owner’s effort is limited to uploading the original image for the mug, setting the cost, and writing a brief description of the item.
It seems to be catching on. "More and more companies come to us, who want to do some kind of merchandising, who want to offer a range of products to their users, but don’t want the hassles associated with it," says Maheesh Jain, cafepress. corn’s co-founder and vice-president. "That’s where we come in — we’re one of the few companies that offer this kind of full-service solution. "
But the most exciting aspect of cafepress. com is not its ability to help major corporations outsource and customize their merchandising efforts. What’s remarkable about the system is how simple it is to open a store. An average individual with an idea that could sell 50 T-shirts or mugs can’t justify a traditional merchandising effort, but with cafepress. com, users can easily bring ideas to fruition with very little time and no financial risk. Moreover, the quality of the merchandise is good; I’ve ordered a mug and a shirt from cafepress. com, and both were shipped relatively promptly, and arrived exactly as promised.
Cafepress. com is an idea that’s easy to get excited about. It’s a small — but tangible example of how the Internet can change the way we live. [br] What kind of customers need cafepress.com most according to its vice-president?
选项
A、Those who sell a great variety of items.
B、Those who sell unconventional commodities.
C、Those who want to avoid the trouble of bargaining with clients.
D、Those who have problem keeping their commodities moving.
答案
C
解析
由题干关键词,定位于第五段第二句该公司的副总裁说的话:越来越多的公司来找我们,他们想销售商品,有一系列的商品要卖,但想省去讨价还价的麻烦。由此可知答案为[C]。
转载请注明原文地址:https://tihaiku.com/zcyy/3771688.html
相关试题推荐
Inmyopinion,youcanwidenthe______oftheseimprovementsthroughyouractive
______harder,hewouldhavegotthroughtheexams.A、HadheworkedB、Hehadworke
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerc
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerc
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerc
Simplywalkingthroughanunfamiliarneighborhoodcanmakeyoufeelmorepar
Simplywalkingthroughanunfamiliarneighborhoodcanmakeyoufeelmorepar
Simplywalkingthroughanunfamiliarneighborhoodcanmakeyoufeelmorepar
Inanefforttosustaincommercialandrecreationalfishingforthenextsev
Inanefforttosustaincommercialandrecreationalfishingforthenextsev
随机试题
[originaltext]Ihaveapassionforcooking,butmypathtocookingsuccess
He__________hisrepeatedfailurestothebadluckandunfavorablefinancialco
某中型铁路旅客车站内设有集散厅、候车区、售票厅、办公区、设备区、行李与包裹库,其
下列关于电炉生产操作的安全措施说法,正确的是( )。A.竖炉第一料篮下部的废钢
孕妇,30岁,经产妇,妊娠30周。5年前及3年前有2次孕6个月胎死宫内病史。幼年
心理学家所说的“危险期”或“心理断乳期”是指()。A.童年时期 B
下列关于甘草不良反应的表现,错误的是A.高血压B.浮肿C.诱发消化性溃疡D.低血
结核分枝杆菌在液体培养基中的生长现象是A.浑浊生长B.沉淀生长C.菌膜生长D.浑
帝国主义侵略中国的最终目的是要瓜分中国、灭亡中国。1895年中国在甲午战争中战败
三仁汤中配伍杏仁的用意是 A.宣利上焦肺气B.宣肺止咳平喘C.化痰降气平喘
最新回复
(
0
)