首页
登录
职称英语
Advertising is a form of selling. For thousands of years there have been in
Advertising is a form of selling. For thousands of years there have been in
游客
2024-06-18
8
管理
问题
Advertising is a form of selling. For thousands of years there have been individuals who have tried to (36)______ others to buy the food they have produced or the goods they have made or the services they can (37)______.
But in the 19th century the mass production of goods (38)______ from the Industrial Revolution made person-to-person selling inefficient. The mass (39)______ of goods that followed the development of the highway made person-to-person selling too slow and (40)______. At the same time, mass communication, first newspapers and magazines, then radio and television, made mass selling through (41)______ possible.
The objective of any advertisement is to convince people that it is in their best gains to take the action the advertiser is (42)______. The action may be to purchase a product, use a service, vote for a political (43)______, or even to join the Army.
(44)____________. In 1980 advertising expenditure in the U.S. exceeded 55 billion dollars, or approximately 2 percent of the gross national product. Canada spent about 1.2 percent of its gross national product on advertising.
(45)____________. Some of those economies are passed along to the purchaser so that the cost of a product sold primarily through advertising is usually far less than one sold through personal salespeople. Advertising brings people immediate news about products that have just come on the market. (46)____________.
[br]
Advertising is a form of selling, for thousands of years there have been individuals who have tried to persuade others to buy the food they have produced or the goods they have made or the services they can perform.
But in the 19th century the mass production of goods resulting from the Industrial Revolution made person-to-person selling inefficient. The mass distribution of goods that followed the development of the highway made person-to-person selling too slow and expensive. At the same time, mass communication, first newspapers and magazines, then radio and television, made mass selling through advertising possible.
The objective of any advertisement is to convince people that it is in their best gains to take the action the advertiser is recommending. The action may be to purchase a product, use a service, vote for a political candidate, or even to join the Army.
Advertising as a business developed first and most rapidly in the United States, the country that uses it to the greatest extent. In 1980 advertising expenditure in the U.S. exceeded 55 billion dollars, or approximately 2 percent of the gross national product. Canada spent about 1.2 percent of its gross national product on advertising.
While advertising brings the economies of mass selling to the manufacturer, it produces benefits for the consumer as well. Some of those economies are passed along to the purchaser so that the cost of a product sold primarily through advertising is usually far less than one sold through personal salespeople. Advertising brings people immediate news about products that have just come on the market. Finally, advertising pays for the programs on commercial television and radio and for about two thirds of the cost of publishing magazines and newspapers.
选项
答案
distribution
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3639290.html
相关试题推荐
Advertisingisaformofselling.Forthousandsofyearstherehavebeenin
Advertisingisaformofselling.Forthousandsofyearstherehavebeenin
Advertisingisaformofselling.Forthousandsofyearstherehavebeenin
Advertisingisaformofselling.Forthousandsofyearstherehavebeenin
Advertisingisaformofselling.Forthousandsofyearstherehavebeenin
Advertisingisaformofselling.Forthousandsofyearstherehavebeenin
Advertisingisaformofselling.Forthousandsofyearstherehavebeenin
Nowadaysadvertisingfeesofnewproducts___________________(与生产成本不成比例).areout
Nowadaysadvertisingfeesofnewproducts______(与生产成本不成比例).areoutofproportio
Theplaceofthechildinsocietyhasvariedforthousandsofyearsandhas
随机试题
OurformerforeignteacherwasayoungmanwhocamefromEngland.Hewasa【B
[img]2017m7s/ct_ecrbjm_ecrbjtc_0558_201707[/img][br]A、 B、 C、
WhichofthefollowingisNOTtrue?[br][originaltext]Theweatherwascloudyt
以下哪种关于考核的说法是正确的?A.考核一般通过将被考核机构的业绩与其最直接的竞
如2019年上半年我国图书零售市场中,网店平均打5.5折销售,实体店
阅读下面材料,回答问题。 一步棋 许行 绿冠擎天,清风徐来。树下
以下符合区域变电所选址要求的是()。A.厂址要求在人口密度较低的地方,以电
企业制度文化层是()。A.企业物质文明与精神文明的中介 B.企业组织文明与精神
上题中的女性患者长期不进行义齿修复,临床检査中会发现什么问题A.出现早接触点
符合中度昏迷表现的是( )。A.对光反射存在 B.角膜反射存在 C.眼球无
最新回复
(
0
)