首页
登录
职称英语
[originaltext]M: Tell us a bit about the kind of consumer that you’re going to
[originaltext]M: Tell us a bit about the kind of consumer that you’re going to
游客
2024-05-13
50
管理
问题
M: Tell us a bit about the kind of consumer that you’re going to be targeting at.
W: Well, C. K. or Calvin Klein, is really divided up between two worlds--the Calvin Klein Luxury Business which we call the (22) "Collection" which is the best, the most expensive, luxurious products. And the world of C..K. which is really inspired by generation acts. (23) It’s targeted to the younger people, to people who are more concerned about value, price, style. And the audience is much broader.
M: You are planning a fairly major assault on the Asian market. How did you set up?
W: Well, we set up an Asian company; we set up a Japanese company--Calvin Klein Japan, and Calvin Klein Asia. (24) People who open up retail stores will distribute our products to other retail stores, and set up" ship in shop" concepts, distribute Jeans more broadly, underwear and various other products that we make. And that’s really exciting.
M: What does this mean though for your existing business relationships in Asia?
W: (25) Isetan is one of our partners in the Japanese companies, as Mitsui is one of our partners. There is a group of some of the best business partners that we could have, who together understand what the mission is, and to really take full advantage of the opportunities that are there in Japan and Southeast Asia for us. And we’re doing the same in Europe. The plan is to globalize, you know. And we are doing, we are mirroring the same strategy in Europe as in Asia.
选项
A、People who are more concerned about value ,price and style.
B、People who are more worried about monotony and analogy.
C、People who are less interested in affordable clothes.
D、People who are very much concerned about the design of clothes.
答案
A
解析
问题提问的是,Calvin Klein这一服饰的对象群是哪一类,it’s targeted to the younger people,to people who are more concerned about value,price,style(其市场目标群是年轻人,他们大都是注重价位和款式的)。因此本题选A项。
转载请注明原文地址:https://tihaiku.com/zcyy/3596159.html
相关试题推荐
[originaltext]Inthepastindustrieshadmorefreedomthantheyhavenow,a
[originaltext]Inthepastindustrieshadmorefreedomthantheyhavenow,a
[originaltext]Inthepastindustrieshadmorefreedomthantheyhavenow,a
[originaltext][29]Moods,saytheexperts,arefeelingsthatarelikelyto
[originaltext]M:Ireallydon’tknowwhattodothissummer.Ican’taffordt
[originaltext]M:Ireallydon’tknowwhattodothissummer.Ican’taffordt
[originaltext]M:Okay.MayIseeyourdriver’slicenseplease?W:What?DidId
[originaltext]M:Okay.MayIseeyourdriver’slicenseplease?W:What?DidId
[originaltext]W:Thankheavens!You’rebacksafeandsound.Everyonewasworrie
[originaltext]W:Thankheavens!You’rebacksafeandsound.Everyonewasworrie
随机试题
TheInternet,wonderfulthoughitis,reinforcesoneoflife’sfundamentald
[img]2014m3x/ct_eyyjscz2013j_eyyjscreadb_0168_20138[/img]CollegeofEngineering
CouldFoodShortagesBringDownCiviliz
(1)求|A|; (2)已知线性方程组AX=b有无穷多解,求a,并求A=b的
A. B. C. D.
广告的目的就是通知、影响和劝说目标市场。()
人民法院在办理案件过程中,依法需要通过期货交易所、期货公司查询、冻结、划拨资金或
单向开挖的隧洞安全地点至爆破工作面的距离,应不少于( )m。A.50 B.1
桥梁施工模板、支架设计计算中,应考虑的荷载包括()。A.汽车荷载 B.模板
会计的职能是指会计在经济管理过程中所具有的功能。()
最新回复
(
0
)