首页
登录
职称英语
[originaltext] In 1939 two brothers, Mac and Dick McDonald, started a drive-
[originaltext] In 1939 two brothers, Mac and Dick McDonald, started a drive-
游客
2024-04-02
35
管理
问题
In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernadino, California. They carefully chose a busy corner for their location. They had run their own businesses for years, first a theatre, then a barbecue(烤肉) restaurant, and then another drive-in. But in their new operation, they offered a new, shortened menu: French fries, hamburgers, and sodas. To this small selection they added one new concept: quick service, no waiters or waitresses, and no tips.
Their hamburgers sold for fifteen cents. Cheese was another four cents. Their French fries and hamburgers had a remarkable uniformity, for the brothers had developed a strict routine for the preparation of their food, and they insisted on their cooks’ sticking to their routine. Their new drive-in became incredibly popular, particularly for lunch. People drove up by the hundreds during the busy noontime. The self-service restaurant was so popular that the brothers had allowed ten copies of their restaurant to be opened. They were content with this modest success until they met Ray Kroc.
Kroc was a salesman who met the McDonald brothers in 1954, when he was selling milk shake-mixing machines. He quickly saw the unique appeal of the brothers’ fast-food restaurants and bought the right to franchise(特许经营) other copies of their restaurants. The agreement struck included the right to duplicate the menu. The equipment, even their red and white buildings with the golden arches(拱门).
Today McDonald’ s is really a household name. Its names for its sandwiches have come to mean hamburger in the decades since the day Ray Kroc watched people rush up to order fifteen-cent hamburgers. In 1976, McDonald’s had over $1 billion in total sales. Its first twenty-two years is one of the most incredible success stories in modern American business history.
Questions 9 to 12 are based on the passage you have just heard.
9. Which business did Mac and Dick McDonald not run?
10. What is offered in the new menu?
11. How much should we pay for a hamburger and one cheese?
12. What is the main idea of this passage?
选项
A、French fries, hamburgers, and sparkling water.
B、Italy fries, hamburgers, and sodas.
C、French fries, hamburgers, and sodas.
D、Italy fries, cakes, and coca cola.
答案
C
解析
细节题。根据原文they offered a new shortened menu:French fries,hamburgers,and sodas.可知答案选C。
转载请注明原文地址:https://tihaiku.com/zcyy/3537343.html
相关试题推荐
[originaltext]Goodafternoon!TodayIwouldliketotalkabouttheUndergro
[originaltext]Goodmorning,everyone.Today’stopicisfastfood.Formany
[originaltext]Okeveryone,thanksforcomingtodayandforyourinterestin
[originaltext]Okeveryone,thanksforcomingtodayandforyourinterestin
[originaltext][13]Asuperattendantofthecity’smunicipalbuilding,Delia
[originaltext]Ascientificteamisstudyingthethinkingabilityofeleven-
[originaltext]Ascientificteamisstudyingthethinkingabilityofeleven-
[originaltext]Ascientificteamisstudyingthethinkingabilityofeleven-
[originaltext]M:Ms.Roth.ThisisDavidWongfromABCInsuranceCompany.[5]I’
[originaltext]W:Well,tonightwehaveAndrewGreeninourstudiototalkabout
随机试题
SevenStepstoaMoreFulfillingJobA)Manypeopletodayfin
医疗损害责任
雕塑思想者是()作品。A.罗丹 B.马约尔 C.米开朗琪罗
对于国家投资的项目,施工图的建筑面积不得超过初步设计的(),否则必须重新报批。
患者男,43岁,以"乏力1个月"为主诉入院。1月前患者无明显诱因出现活动后乏力、
英文单词的前缀“pre”多为“首”、“前”或“预先”的意义是学习迁移理论的(
注入式教学最本质的特征是()。A.教师从头讲到尾 B.以讲授法为主 C
下列各项中,不属于流动负债的是()。A:预收账款B:应付职工薪酬C:预付账款
“脱贫”不仅是政策语汇,也是文化社会学的范畴。近年来,农村调研、乡村报道不断反映
隧道施工钻爆作业时,在钻眼过程中利用高压水实施湿式凿岩,其主要目的是()。A.降
最新回复
(
0
)