2. 职称英语
  3. For this part, you are allowed 30 minutes to write a short essay entitled On

For this part, you are allowed 30 minutes to write a short essay entitled On

游客2024-03-29  20
问题     For this part, you are allowed 30 minutes to write a short essay entitled On Celebrity Endorsements. You should write at least 150 words but no more than 200 words following the outline given below.
    1．有人认为明星代言很好，也有人认为明星代言弊端多
    2．我的看法是……
选项
答案     We often see celebrity endorsements in all kinds of advertisements nowadays. Some people suggest that celebrity endorsement is beneficial, while others argue that it brings many problems.
    As far as I am concerned, I agree with the latter. To begin with, chances are that celebrity endorsements mislead consumers, especially the young people who are crazy about fashion. People sometimes can’t resist the temptation to buy goods they don’t actually need when their favorite stars happen to be the products’ spokesmen. Furthermore, celebrity endorsements raise the cost of sale promotion, which results in the rise of the price. Last but not least, celebrity endorsements sometimes cheat consumers by deceptive advertising. For instance, a gorgeous star with perfect figure may tell the public that her beauty attributes to the products while the truth may be that she never uses the products at all.
    Taking all the factors above into account, I insist that celebrity endorsements, accompanied with many problems, should not be encouraged.
解析     本文是一篇议论文，讨论对明星代言的看法。文章内容安排如下：
第一段引出人们对明星代言的不同看法。
第二段表明作者的观点并论证。
第三段总结作者的观点。
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