首页
登录
职称英语
[originaltext]M: So, how long have you been a Market Research Consultant?W: We
[originaltext]M: So, how long have you been a Market Research Consultant?W: We
游客
2024-03-07
21
管理
问题
M: So, how long have you been a Market Research Consultant?
W: Well, I started straight after finishing university.
M: Did you study market research?
W: Yeah, and it really helped me to get into the industry, but I have to say that it’s more important to get experience in different types of market research to find out exactly what you’re interested in.
M: So what are you interested in?
W: Well, at the moment, I specialize in quantitative advertising research, which means that I do two types of projects. Trackers, which are ongoing projects that look at trends or customer satisfaction over a long period of time. The only problem with trackers is that it takes up a lot of your time. But you do build up a good relationship with the client. I also do a couple of ad-hoc jobs which are much shorter projects.
M: What exactly do you mean by ad-hoc jobs?
W: It’s basically when companies need quick answers to their questions about their consumers’ habits. They just ask for one questionnaire to be sent out, for example, so the time you spend on an ad-hoc project tends to be fairly short.
M: Which do you prefer, trackers or ad-hoc?
W: I like doing both and in fact I need to do both at the same time to keep me from going crazy. I need the variety.
M: Can you just explain what process you go through with a new client?
W: Well, together we decide on the methodology and the objectives of the research. I then design a questionnaire. Once the interviewers have been briefed, I send the client a schedule and then they get back to me with deadlines. Once the final charts and tables are ready, I have to check them and organize a presentation.
M: Hmm. One last question, what do you like and dislike about your job?
W: As I said, variety is important and as for what I don’t like, it has to be the checking of charts and tables.
Question 1. What position does the woman hold in the company?
Question 2. What does the woman specialize in at the moment?
Question 3. What does the woman say about trackers?
Question 4. What does the woman dislike about her job?
选项
A、Project organizer.
B、Public relations officer.
C、Marketing manager.
D、Market research consultant.
答案
D
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3514476.html
相关试题推荐
[originaltext]W:Whatdoyouthinkaboutthemovie?M:Well.IthinkHarryPotter
[originaltext]W:Whatdoyouthinkaboutthemovie?M:Well.IthinkHarryPotter
[originaltext]W:Mr.Kim.Lotsofpeoplearesufferingfrombeingunabletoslee
[originaltext]W:Mr.Kim.Lotsofpeoplearesufferingfrombeingunabletoslee
[originaltext]W:OK,I’vegotallthepaperworkhereforyourapplication.Every
[originaltext]W:OK,I’vegotallthepaperworkhereforyourapplication.Every
[originaltext]M:ItsaysherethatyougraduatedfromUniversityofPennsylvania
[originaltext]M:ItsaysherethatyougraduatedfromUniversityofPennsylvania
[originaltext]M:ItsaysherethatyougraduatedfromUniversityofPennsylvania
[originaltext]M:ItsaysherethatyougraduatedfromUniversityofPennsylvania
随机试题
WiththerapidspreadoftheInternetevery-whereintheworld,the【C1】__
Maypeoplelikethegiganticwhales.Humansympathy【C1】______whalesisonl
Whenitcomestovideogamesandapps,what’saparenttodo?Ontheonehan
Fromchildhoodtooldage,wealluselanguageasameansofbroadeningour
下列何项为诊断子宫内膜异位症的最佳依据A.腹腔镜检查并做组织活检 B.进行性痛
通用办公建筑,不属于信息化应用系统的是( )。A.出入口控制 B.智能卡应用
某县有20万人口,其中农村人口占60%,现欲对农村妇女的计划生育措施情况进行调查
某公路工程开展普通混凝配合比设计工作,设计抗压强度等级为C30,请根据规范要求以
男性,23岁。被"六四"手枪击中左臀上部伴伤部及左下腹疼痛6小时入院。受伤时呈空
均质细直杆OA长为l,质量为m,A端固结一质量为m的小球(不计尺寸),如图所示。
最新回复
(
0
)