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One feature of newfound wealth in the developing world has been the embrace
One feature of newfound wealth in the developing world has been the embrace
游客
2024-02-21
34
管理
问题
One feature of newfound wealth in the developing world has been the embrace of Western luxury labels. But since the global economy【B1】______apart, the rich classes have【B2】______ their spending on Chanel handbags and Gucci shoes. That doesn’t【B3】______they’ve given up luxury fashion altogether. They are turning to smaller, local designers who develop【B4】______ luxury brands and compete with world-famous brands by providing high-quality luxury production at a【B5】______of the price.
In India, the【B6】______has translated into an unexpected opportunity for Manish Arora and Rajesh Pratap Singh, two of the country’s most talented designers. Their pieces have global【B7】______ but also speak specifically to Indian customers. For as little as $350, Indian shoppers can purchase a dress at either designer’s main store. "Indian designers have been sensitive to market conditions and have【B8】______both their product and prices,【B9】______," says luxury retail consultant Sabina Chopra.
These markets all share certain traits: cheap, highly skilled craft labor; interest in abundant color; and【B10】______. Their consumers are delighted to buy a statement piece by one of their own designers for a third of the price of a comparable Western creation. It goes beyond savings; there’s an element of pride at work, too. Today,【B11】______. Tomorrow, they’re likely to face serious competition from these upstarts (后起之秀) on their home range of London, Milan, Paris or New York. [br] 【B11】
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答案
Western brands are learning to exist together with local brands in foreign markets
解析
Western brands are learning to coexist with local brands in oversea markets
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