首页
登录
职称英语
If you were told that a particularly delicious-looking ice-cream cone (圆筒) c
If you were told that a particularly delicious-looking ice-cream cone (圆筒) c
游客
2024-02-20
25
管理
问题
If you were told that a particularly delicious-looking ice-cream cone (圆筒) contained dangerous chemicals, then told soon after that it was safe to eat after all, would you still choose it for dessert? So far, studies by behavioural economists have suggested that people have a hard time unlearning (忘记) what they have previously been told, even after being ordered to do so. But Uri Simonsohn, a professor of marketing at the University of Pennsylvania, has a forthcoming paper suggesting that some consumers, at least, are indeed capable of letting go of wrong information.
Mr. Simonsohn started by having to dismiss wrong information himself. In early 2007, shortly after he and his wife had bought a car seat for their first child, Consumer Reports magazine published a ranking of car seats according to safety. Unfortunately, the magazine had messed up its usually thorough testing procedure, with cars being crashed at much higher speeds than advertised. At a 35-mph side-impact crash, the structure of the car seat can make a difference: at 70 mph, the infant’s safety depends much more on the structure of the car. Two weeks later, Consumer Reports issued a retraction (收回声明): several car seat brands (including the Simonsohns’) were safer than the original rankings suggested. Mr. Simonsohn tracked online auctions of car seats after both the initial rankings and the retractions, to see how prices were affected. The car seats falsely charged with poor performance saw their prices drop, then rebound quickly. By contrast, one seat, which failed both Consumer Reports’ original and revised tests, continued to sell more cheaply after the retraction was issued. The car-seat buyers were apparently able to disregard the flawed rankings and pay attention to the correct information.
It helps, Mr. Simonsohn admits, that both the original rankings and the retraction were widely publicised: child-safety issues attract headlines. That the retraction was made swiftly may also have focussed consumers’ attention: a time lapse of months or more might have affected sales more profoundly. [br] What helps in the sales of the car seats?
选项
A、The original rankings and the retraction were widely publicised.
B、The publication of retraction was made slowly.
C、The retraction didn’t attract consumers’ attention.
D、The original rankings attracted consumers’ attention.
答案
A
解析
细节辨认题。本题考查对汽车安全坐椅的销售起到帮助的因素。文中提到,由于最初的排名和后来的收回声明都被广泛地宣传,让人们及时地了解到了正确的信息,因而销售量没有受到很大影响。由此可知A)“最初的排名和收回声明被广泛宣传了”为正确选项。
转载请注明原文地址:https://tihaiku.com/zcyy/3466470.html
相关试题推荐
Inthewild,chimpanzeeshavebeenknowntohunttogether,particularlywhen
Inthewild,chimpanzeeshavebeenknowntohunttogether,particularlywhen
Inthewild,chimpanzeeshavebeenknowntohunttogether,particularlywhen
Inthewild,chimpanzeeshavebeenknowntohunttogether,particularlywhen
Inthewild,chimpanzeeshavebeenknowntohunttogether,particularlywhen
Ifyouweretoldthataparticularlydelicious-lookingice-creamcone(圆筒)c
Ifyouweretoldthataparticularlydelicious-lookingice-creamcone(圆筒)c
Ifyouweretoldthataparticularlydelicious-lookingice-creamcone(圆筒)c
Alargepartofhumanactivity,particularlyinrelationtotheenvironment,is
【B1】[br]【B14】A、obviouslyB、surprisinglyC、normallyD、particularlyC语义衔接题。But引导
随机试题
软件著作权人可以向( )认定的软件登记机构办理登记。A.国务院法制办 B.全
关于世界银行贷款项目的投标资格审查,下列说法中正确的是()。A:凡采购大而复杂
肝素体内抗凝最常用的给药途径是A、口服 B、肌内注射 C、深部皮下注射 D
参与骨盆构成的骨骼不包括( )A.骶骨 B.腰椎 C.耻骨 D.髂骨
基金管理人运用证券投资基金买卖股票、债券的差价收入,( )营业税。A.免征
发行人将相关信息披露文件送全国银行间同业拆借中心的,通过()披露。A.全国银
某偏远地区,当地的生产水平落后,交通很不方便,但是自然环境秀丽优美,民风民俗也有
银行风险是指银行在经营过程中,由于各种不确定因素的影响,而使其()蒙受损失的可
下面是抽样调查的10个学生的考试分数等级,分别为:不及格,中,中,良,良,良,良
成本控制步骤中管理行为控制程序是对成本全过程控制的基础,()则是成本进行
最新回复
(
0
)