[originaltext] Home theaters have the tendency to replace the role of cinema

Home theaters have the tendency to replace the role of cinema in some cities of the US. (23) Home theaters that use large high-definition television sets and sound systems can provide the typical experience for watching movies at lower prices. So they began to threaten the movie industry’s ticket sales. More and more people are waiting for Hollywood’s new movie discs—so they can experience them in the comfort of their own homes, rather than pay a lot of money at a local cinema with the silver screen. There is nothing new about television’s effect on the cinema. Until recently, though, the competition between the two media was for the viewers’ time. The impact on ticket sales is telling. For the first nine months of 2011, box office receipts in America were down 2.3%, said analysts at SNL Kagan, a finance and media research company based in Virginia. Meanwhile, video rentals from some video websites alone increased 48%. Meanwhile the film industry has made every effort to stop the falling tendency. Nowadays, (24)most of the cinema-goers have many more choices to watch movies. And if the comments about a film are not compelling enough, they will not go to the cinema. Instead, many are likely to wait until the movie comes out on DVD discs—or watch it from some websites. This is particularly true of people in their twenties and thirties. (25) In order to catch the last straw, the film industry made some 3D movies. However, complaints can also be heard from movie fans because they have to wear special glasses when watching 3D movies. Unfortunately, now television-makers have started to make 3D TV sets.
23. Why did the home theaters begin to threaten the ticket sales of movie industry?
24. Why do some cinema-goers have more choices nowadays according to the passage?
25. What did the film industry do to change its current situation?