首页
登录
职称英语
Advertising in particular relies on targeting specific groups ofreaders, an
Advertising in particular relies on targeting specific groups ofreaders, an
游客
2023-12-03
19
管理
问题
Advertising in particular relies on targeting specific groups of
readers, and one of the most frequent ways which advertising【S1】______
language addresses a set of readers is by using the direct address
term " you". The French political theorist Louis Althusser has
described the way in which the most people will tend to identify【S2】______
themselves with the addressee when they hear the call " Hey,【S3】______
you!" , even though they may not be the person it is addressed.【S4】______
He calls this phenomenon interpellation, or " hailing" and it has
been a useful way of accounting for the powerful device of direct
address which " position" hearers in many forms of ideological【S5】______
discourse, including advertisements.
In advertising, this use of the interpersonal dimension of
language through direct address is one of the most prominent
devices for target readers. This can be in the form of a statement【S6】______
containing the second personal pronoun " you" or questions【S7】______
implying a potential answerer. Nevertheless, the use of imperatives【S8】______
such as " Just do it," which are called directives, is another way
in which advertisements draw in the interpersonal dimension of【S9】______
language. Directives are a category of speech acts which involve
the speaker requesting, instructing or ordering a designating hearer【S10】______
or group of hearers to do something. In advertising discourse,
directives again create that interpersonal link between the text and
the reader. [br] 【S2】
选项
答案
去掉most前面的the
解析
此处表示“多数人”,不确指。
转载请注明原文地址:https://tihaiku.com/zcyy/3240699.html
相关试题推荐
EnglishforSpecificPurposesESP:EnglishforSpecific
EnglishforSpecificPurposesESP:EnglishforSpecific
EnglishforSpecificPurposesESP:EnglishforSpecific
EnglishforSpecificPurposesESP:EnglishforSpecific
ThefightingbetweenarmygroupsandrebelsinCongo[originaltext]Armytroo
EnglishforSpecificPurposesESP:EnglishforSpecific
EnglishforSpecificPurposesESP:EnglishforSpecific
EnglishforSpecificPurposesESP:EnglishforSpecific
EnglishforSpecificPurposesESP:EnglishforSpecific
EnglishforSpecificPurposesESP:EnglishforSpecific
随机试题
Threatsfromnomadicpeopleinthenorthwere【C1】______throughoutChinese
[audioFiles]audio_eufm_j85_001(20082)[/audioFiles]A、TheGrandTheatre.B、TheMo
Whatisthemaintopicofthetalk?[originaltext]Oneofthemostpopularmy
A. B. C. D.
正常情况下,一台设备的市场价格,不会超过该市场上具有相同使用价值和质量的同类设备
股权投资基金管理人委托募集的,应当委托( )募集股权投资基金,并制定募集机构遴
下面四个选项分别为立体图形的俯视图和左视图,均正确的是: A.如上图所示 B
职业生涯规划对企业的作用不包括()。A.满足企业未来人才的需要 B.使企业能够
中国和东盟近几年合作的成绩非常显著,中国一东盟自贸区的建成,标志着中国和东盟合作
下列哪项不是造成裂片和顶裂的原因A.压力分布的不均匀 B.颗粒中细粉太多 C
最新回复
(
0
)