首页
登录
职称英语
Three years ago Elon College, a school of more than 4, 000 students with a r
Three years ago Elon College, a school of more than 4, 000 students with a r
游客
2023-11-12
64
管理
问题
Three years ago Elon College, a school of more than 4, 000 students with a rising academic reputation, decided it was no longer good marketing to be known as Fighting Christians and changed its mascot to the Phoenix, emblematic of its rebirth after a major fire in the 1920s.
Some alumni resisted, but the change produced nothing like the soul-searching the school went through when, five months later, it joined a major movement in US higher e-ducation by dropping the word "college" and renaming itself Elon University.
In the past 10 years, according to Higher Education Publications Inc. in Arlington, 161 other US colleges have done the same thing, for reasons that often have as much to do with image as academics. To make the situation more confusing, many of the new universities still advertise their collegelike atmosphere, while some institutions that call themselves colleges still tell potential applicants that they are just like universities.
Guess which image is more appealing to 21st-century teenagers and their tuition-paying parents? George Dehne & Associates, a consulting firm, found that two-thirds of prospective students said they planned to enroll in a public or private university, not college. Dehne found that universities were more highly regarded than colleges by employers and graduate schools and more likely to be credited with having better students, a better social life, greater diversity of students, greater prestige and stronger science programs.
The Carnegie Foundation for the Advancement of Teaching n Menlo Park, Calif. , classifies institutions based on the number and range of their academic program. " But the use of college, university or anything else in the name has nothing to do with it, " said Alexander C. McCormick, senior scholar at the foundation. A few states regulate name changes of even private schools. In Oregon, a school that calls itself a university without authorization can be charged with "unlawful trade practices".
But in most cases, colleges can rename themselves if they choose, and very few of the bigger ones have resisted the temptation. Among the 228 universities ranked by U. S. News & World Report in its "America’s Best Colleges" guide, only three of them—Boston College(12, 375 students), the College of William and Mary(7, 500 students)and Dartmouth College(5, 000 students)—insist on keeping the more intimate title.
The colleges that have made the switch call the renaming a reasoned response to the demands of students, faculty and modern preferences. Longwood College in Farmville, Va. , for instance, became a university in July because of the growth of its graduate programs and its effort to attain Division I athletic status among other factors.
Leo Lambert, the President of Elon University, said his school’s name change has worked out fine. He’s not sure there’s any connection, but applications have increased 30 percent since the switch, and campus visits are up 67 percent.
Lambert says he’s also seen signs of the power of the word "university". For instance, when he and his daughter Callie were visiting colleges last summer, they attended an information session at William and Mary. Although William and Mary officials said much about the virtues of intimacy, Lambert recalled, they also " took pains to make the point that they were really a university—law school, graduate programs, etc.—that chose to call itself a college. " [br] What can we infer from the passage?
选项
A、The main purpose for the school’s name change is to attract more applications.
B、The school’s name change has no much effect on the number of applications.
C、The school’s name change has damaged their academic image.
D、The school’s name change has improved their academic image and been more attractive to students.
答案
D
解析
推理题。这些学院改名为大学是为了提高学校的学术声誉从而扩大生源,所以选[D]。[A]是文中已经写出的事实,[B]、[C]与原文内容相佐。
转载请注明原文地址:https://tihaiku.com/zcyy/3179949.html
相关试题推荐
Thenumberofstudentswhofailed______50percent.A、haveincreasedtoB、hasincr
Thecoursenormallyattracts20studentsperyear,______uptohalfwillbefrom
WhatdidtheInternationalCentersendouttostudents?[br][originaltext]W:A
TheU.S.doesn’thaveanycollegesoruniversitiesthatserveonlyblindstudent
TheU.S.doesn’thaveanycollegesoruniversitiesthatserveonlyblindstudent
WhichofthefollowingisNOTthefactorthatcollegegraduatesnextMaywillfa
Aftergoingoversomebasicabouthearing,theteacherwillleadthestudentsto
Aftergoingoversomebasicabouthearing,theteacherwillleadthestudentsto
Aftergoingoversomebasicabouthearing,theteacherwillleadthestudentsto
FacingChildren’sproblemsinadjustingtocollege,someparentsseemto_______.
随机试题
WaterprojectsintheUnitedStatesgainedanewprincipleinthe1930’s.An
[originaltext]W:Mygoodness!Lookatthewindtoday.IwishI’dtakenanextra
Wereyouthefirstorthelastchildinyourfamily?Orwereyouamiddleor
长期牙体磨损可引起A.牙本质过敏症或食物嵌塞 B.牙髓和根尖周病 C.创伤或
医疗卫生工作者整体素质的核心内容是()A.医学道德素质和人文素质 B.
痰热内闭的目态是A.戴眼反折 B.目睛微定 C.昏睡露睛 D.双睑
心脏停止跳动以后,身体的氧供会受到影响,细胞就开始死亡。但大脑是一个复杂的器官,
(2014年真题)2013年10月,某企业将自产的300台空调作为福利
受弯构件截面上通常有()作用。A.轴向压力 B.轴向拉力 C.弯矩
普通住宅的屋面防水等级通常分为()级。A.4 B.3 C.2 D.1
最新回复
(
0
)